Web and digital designer with 7 years' experience designing websites, landing pages and brand identities for startups, agencies and e-commerce brands across the UK, US and Europe. Strong in competitor and audience research, translating findings into structured, conversion-focused site design before building it out in Figma, Webflow, Wix or Shopify. Comfortable owning a project end-to-end — briefing, research, design, prototyping and build — and helping manage developers and designers on projects. Quick to adapt to new tools, briefs and ways of working, and happy to pick up whatever a project needs.…

VALERYIA SADOKHA

Web and digital designer with 7 years' experience designing websites, landing pages and brand identities for startups, agencies and e-commerce brands across the UK, US and Europe. Strong in competitor and audience research, translating findings into structured, conversion-focused site design before building it out in Figma, Webflow, Wix or Shopify. Comfortable owning a project end-to-end — briefing, research, design, prototyping and build — and helping manage developers and designers on projects. Quick to adapt to new tools, briefs and ways of working, and happy to pick up whatever a project needs.…

Available to hire

Web and digital designer with 7 years’ experience designing websites, landing pages and brand identities for startups, agencies and e-commerce brands across the UK, US and Europe. Strong in competitor and audience research, translating findings into structured, conversion-focused site design before building it out in Figma, Webflow, Wix or Shopify.

Comfortable owning a project end-to-end — briefing, research, design, prototyping and build — and helping manage developers and designers on projects. Quick to adapt to new tools, briefs and ways of working, and happy to pick up whatever a project needs.

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Skills

Experience Level

Language

English
Advanced
Russian
Fluent
Polish
Beginner

Work Experience

Graphic & Web Designer at Sacred & Divine
September 1, 2025 - Present
Sole in-house designer for a D2C lifestyle brand, working directly with the founder and a 12-person marketing and content team across two connected product lines. Researched competitors, structured and built a new marketing website in Wix for a companion app from a brief with no existing content, delivering a fully responsive site solo. Rebuilt the Instagram visual system end-to-end with consistent layout rules and custom AI-generated imagery/art-style graphics for recurring content, plus a reusable Figma component library shared across both product lines. Created a reusable Figma email design system to speed up recurring campaigns. Produced AI-generated product photography and video ad creative as a lower-cost alternative for paid social advertising.
Brand & Web Designer at iData (Robotics Startup)
November 1, 2024 - August 1, 2025
Contract role building brand identity and a marketing website from scratch for a pre-seed robotics startup (data-centre cleaning robot) used directly in investor pitches. Designed a fully responsive site in Figma and created an investor pitch deck communicating product and roadmap. Used 3D visualisation software to pose and render the client’s robot model for marketing and pitch imagery from supplied 3D files. Created custom illustrations and AI-generated visuals to make an unfamiliar hardware product feel approachable and easy to understand. Delivered a second website and pitch deck for an early-stage wildfire-prevention startup for the same founder.
UI/UX & Web Designer at Visual UniVRs
February 1, 2023 - August 1, 2024
Owned a website rebuild from scratch for a VR/AR studio with clients including the Olympics Committee. Led client briefing, conducted interviews with the client’s customers, and ran competitor/industry research. Delivered prototyping, content direction and adaptive design across desktop, tablet and mobile. Managed a WordPress developer through the build; identified initial quality issues and transitioned to a stronger developer without losing the project timeline. Designed pitch decks, social content and marketing graphics supporting the studio’s own client work. After launch, the redesigned site became the studio’s core trust-building asset, cited by prospects researching who to hire; contributed to several large contracts and roughly doubled average deal size.
Graphic Designer at DWL Vision (Social Media Marketing Agency)
June 1, 2020 - August 1, 2021
Part-time remote designer creating brand identities and “endless feed” Instagram campaigns for 20+ clients, working from photographer-supplied content.
Graphic Designer at Onik Lab (Email & Social Media Marketing Agency)
February 1, 2020 - September 1, 2022
Part-time remote designer creating social and email marketing campaigns for 30+ clients across multiple industries. Introduced Figma to the agency and built the first design system and component library, later adopted company-wide by the design team.
Freelance Graphic & Web Designer at Self-Employed / Upwork
October 1, 2019 - Present
End-to-end website and landing page design for clients across SaaS, AI/robotics, fintech, e-commerce, HR & recruitment, safety & compliance, travel and consumer goods. Provided competitor/audience-informed structuring and conversion-focused design, then built out implementations in platforms such as Webflow, Shopify and Wix as needed. Selected work includes: MarGuru (Webflow build with CMS-driven jobs page), Square Circle (full redesign and social campaign plus sub-brand logo), Glovify (Shopify e-commerce store setup from minimal product brief using AI-generated product media), Flamingo Bus Miami (multi-page redesign improving structure and SEO with analytics lift), and Interstellar (landing page A/B tests within an existing Figma system).

Education

BA, Business Administration at Belarusian State University (School of Business)
September 1, 2019 - May 1, 2023

Qualifications

Upwork Top Rated Plus
October 1, 2019 - August 4, 2026

Industry Experience

Software & Internet, Consumer Goods, Retail, Professional Services, Computers & Electronics, Travel & Hospitality, Media & Entertainment, Financial Services, Education

Skills

Experience Level