Marketing professional with practical experience in digital marketing, social media strategy, content production, influencer outreach, and market research, skilled in creating impactful content and supporting brand growth.

LORENCE DAVID DES CARTIN

Marketing professional with practical experience in digital marketing, social media strategy, content production, influencer outreach, and market research, skilled in creating impactful content and supporting brand growth.

Available to hire

Marketing professional with practical experience in digital marketing, social media strategy, content production, influencer outreach, and market research, skilled in creating impactful content and supporting brand growth.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

English
Advanced

Work Experience

Influencer/Creator Outreach Specialist
January 1, 2026 - Present
Research and identify potential UGC creators, influencers, and content creators across platforms such as TikTok, Instagram, YouTube, and Facebook. Reach out to creators through direct messages, email, social media, or creator platforms. Introduce creators to campaign opportunities and explain project details in a friendly and professional manner.
Video Content Creator
January 1, 2026 - Present
Created and edited video content for social media platforms. Researched trends to identify relevant and engaging content ideas. Developed content concepts aligned with audience interest and brand goals. Produced polished videos through consistent editing and quality improvement.
Sales and Marketing Intern at Alliance Software Inc.
January 1, 2026 - Present
Conducted competitor website research and benchmarking to identify trends and improvements. Performed basic SEO research and analyzed data using Google Analytics. Created email communications for events and campaign updates. Supported the sales and marketing team in promoting the company's software services through lead generation and marketing initiatives.
Marketing Associate at Wild Cats Lounge (CIT-U Café)
January 1, 2024 - December 31, 2025
Assisted in planning and executing marketing campaigns to promote a campus café. Created promotional graphics and short-form video content using Canva for social media platforms.
Marketing Research Associate at Choobi Choobi
January 1, 2024 - December 31, 2024
Conducted market research on brand perception, brand positioning, and target market segment using surveys, interviews, and secondary data analysis to generate consumer insights.
Journalist / Scriptwriter at SHSW Immersion
January 1, 2022 - December 31, 2022
Conducted research and wrote scripts for documentary-style video content. Performed interviews and gathered information for storytelling and reporting. Collaborated with a production team to organize content flow and messaging.
Staff Writer / Contributor at S.P. Paulinian Gazette
January 1, 2021 - December 31, 2022
Wrote and contributed articles covering school events and student-related topics. Worked with the editorial team to meet deadlines and content standards.
Public Information Officer at Supreme Student Government (SSG)
January 1, 2018 - December 31, 2019
Managed official announcements and public communications. Coordinated with committees to ensure timely, accurate, and consistent information delivery.

Education

Bachelor of Science in Business Administration - Marketing Management at Cebu Institute of Technology-University
January 11, 2030 - June 18, 2026
Senior High School at Saint Paul Academy Bantayan, Cebu INC.
January 11, 2030 - June 18, 2026
Patong National High School at Patong National High School
January 11, 2030 - June 18, 2026

Qualifications

Marketing Management Specialist
April 11, 2026 - June 18, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet