Production Graphic Designer with extensive experience designing and producing print and digital marketing materials for healthcare, finance, media, and consumer product organizations. Highly organized and detail-oriented, skilled in managing high volumes of projects, maintaining brand consistency, preparing print-ready files, and delivering accurate work under tight deadlines.…

Lori Gerace

Production Graphic Designer with extensive experience designing and producing print and digital marketing materials for healthcare, finance, media, and consumer product organizations. Highly organized and detail-oriented, skilled in managing high volumes of projects, maintaining brand consistency, preparing print-ready files, and delivering accurate work under tight deadlines.…

Available to hire

Production Graphic Designer with extensive experience designing and producing print and digital marketing materials for healthcare, finance, media, and consumer product organizations. Highly organized and detail-oriented, skilled in managing high volumes of projects, maintaining brand consistency, preparing print-ready files, and delivering accurate work under tight deadlines.

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Language

English
Fluent

Work Experience

Manager, Creative Services & Senior Designer at Byram Healthcare
January 1, 2018 - January 1, 2026
Designed and produced a high volume of print and digital marketing materials, including catalogs, brochures, sell sheets, trade show graphics, email campaigns, Google ads, newsletters, and interactive forms. Maintained brand consistency across multiple healthcare brands and managed revisions ranging from minor content updates to large-scale document changes. Developed and maintained PowerPoint templates, custom icons, infographics, and data visualizations for sales and executive presentations. Built and maintained a centralized digital asset and template library to improve workflow efficiency and version control. Prepared print-ready files, managed print production, vendor relationships, promotional merchandise sourcing, and quality control.
Senior Graphic Designer at Willis Towers Watson
January 1, 2011 - January 1, 2017
Designed collateral, infographics, presentations, and trade show graphics.
Freelance Graphic Designer at Independent / Freelance
January 1, 2010 - Present
Design marketing materials, presentations, and digital assets across print and web; Create executive pitch decks, infographics, and branded templates; Develop campaigns including email, landing pages, and Google ads; Produce event branding and trade show graphics; Manage multiple projects with fast, reliable turnaround.
Manager & Lead Designer, Creative Services at UST - Altria
January 1, 2008 - December 31, 2010
Produced packaging layouts, point-of-sale materials, and marketing collateral for tobacco brands including Skoal, Copenhagen, Red Seal, and Husky, managing revisions and ensuring consistency across multiple product lines and channels. Increased corporate business by 25% through the integration of DTP and Creative Marketing into the Creative Services department. Reduced project execution time by 40% through workflow standardization and cross-training initiatives. Improved work accuracy from 60% to 100% by implementing quality-control processes and team accountability measures. Managed a team of 8 graphic designers and 2 freelancers.
Manager, Creative Services at UST – Altria
January 1, 2008 - January 1, 2011
Led creative team; improved workflow efficiency by 40%.
Graphic Designer at Hologic
January 1, 2001 - December 31, 2006
Led the development and execution of a new corporate brand identity, ensuring consistent application across all marketing assets. Designed visual identities for three brand expansions and supported collateral with cohesive branding systems. Produced large-scale trade show graphics including wall murals, stair wraps, and other environmental displays. Designed and built an in-house showroom that replicated medical suites to showcase products and enhance customer experiences. Directed professional photo shoots, overseeing model selection, photographer coordination, art direction, and set design.

Education

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Qualifications

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Industry Experience

Healthcare, Financial Services, Media & Entertainment, Professional Services, Other, Education