Available to hire
I am a multidisciplinary creative with a solid track record in brand content, visual production and creative direction across fashion, television and campaigns. I shape concept-driven visuals and lead cross-functional teams from concept to final delivery, ensuring cohesive brand experiences.
I am drawn to projects where atmosphere, tone, color, people and narrative come together to build distinctive universes. I enjoy collaborating with photographers, stylists, editors and production teams to craft content that resonates with audiences across platforms.
Experience Level
Language
Italian
Fluent
English
Fluent
French
Advanced
Work Experience
Founder & Creative Director at Senza Fine – Preloved Archive
January 1, 2026 - PresentCreated and developed an independent preloved fashion project built around curation, visual storytelling and community. Defined aesthetic language, tone, content direction and event experience; built the brand image across social media, content, events and client experiences; directed visual concepts; coordinated photographers, stylists, HMU teams, models and content creators.
Creative Producer / Campaign Art Direction at Nali – Accessories Brand
January 1, 2024 - January 1, 2026Led the creative development and production of seasonal campaigns, visual content and product launches; defined the brand aesthetic, tone and event experiences; coordinated concept, mood, casting, styling, photography and post-production.
Creative Producer / Campaign Art Director at Nalì
January 1, 2024 - January 1, 2026Led the creative development and production of seasonal campaigns, visual content and product launches; defined project aesthetic language and tone and coordinated across teams.
Creative Producer / Campaign Art Direction at Nalì (Naples Accessories Brand)
January 1, 2020 - January 1, 2026Led creative development and production of seasonal campaigns, visual content and product launches for an accessories brand. Coordinated across concept, mood, casting, styling, photography, video and post-production to translate brand identity into a coherent visual language.
Brand & Visual Production Coordinator at Fremantle
January 1, 2018 - December 31, 2024Managed branded content projects within a long-running daily television production, coordinating between brands, agencies and production teams.
Branded Content & Visual Production Coordinator at Fremantle – Un Po sto al Sole
January 1, 2018 - January 1, 2024Led branded content projects within a long-running daily television production, coordinating between brands, agencies and production teams. Balanced commercial objectives with narrative coherence to keep brand presence natural, visible and aligned with the show's tone.
Branded Content & Visual Production Coordinator at Fremantle
January 1, 2018 - January 1, 2024Managed branded content projects within a long-running daily television production, coordinating between brands, agencies and production teams.
Content, Casting & Celebrity Producer at Fremantle
January 1, 2015 - January 1, 2018Led talent scouting for TV formats across markets, identifying talent for features with agencies and celebrities; produced branded content; coordinated casting, editorial sensitivity and on-set logistics with a focus on personality, tone and audience connection.
Founder & Creative Director at Fremantle
January 1, 2012 - January 1, 2016Created and developed an independent pre-loved fashion project built around curation, visual storytelling and community. Developed concepts and visual directions for a cohesive brand universe, including mood, casting and on-brand storytelling.
Talent & Content Producer at Fremantle
January 1, 2012 - January 1, 2016Led talent scouting and casting for Rome-based television formats; supported production planning.
Presentation & Visual Communication Designer at Management Centre Europe
January 1, 2008 - December 31, 2012Designed and refined client-facing presentations and proposals for international corporate audiences. Translated complex content into clear, visually coherent, brand-aligned materials through layout, typography, color and narrative structure.
Presentation & Visual Communications Designer at Management Centre Europe
January 1, 2008 - January 1, 2012Designed client-facing presentations and visual materials for international corporate audiences.
Executive Assistant to Managing Director / Media & Event Support at Jetix Europe, Walt Disney Group
January 1, 2007 - December 31, 2007Supported senior management with media and events; coordinated planning, assets and on-set needs.
Freelance Photo Producer at Various Clients / Agencies
January 1, 2006 - January 1, 2007Coordinated photo productions for agencies and clients, managing practical and creative processes from brief to final delivery. Worked closely with photographers, stylists, HMU teams, models and agents; managed casting, locations, schedules and suppliers.
Freelance Media Buyer at Various Clients / Agencies
January 1, 2005 - December 31, 2005Coordinated media buying activities, focusing on campaign planning, budget efficiency and timely delivery; negotiated ad placements and worked with media partners to support efficient campaign execution.
Coordinator - Production & Director Scouting at Mercurio Cinematografica
January 1, 2002 - December 31, 2004Worked within an advertising production company specializing in TV commercials; supported directors' scouting, agency presentations and production coordination; identified creative talent and prepared visual references, matching directors to campaign briefs.
Scouting Coordinator at Mercurio Cinematografica
January 1, 2002 - January 1, 2004Identified creative talent, prepared visual references and matched directors to campaign briefs; coordinated rosters for shoots and productions.
Co-ordinator / Producer at Mercurio Cinematografica
January 1, 2002 - January 1, 2004Coordinated talent scouting and director briefs for TV commercials; supported directing team briefs.
Showroom Assistant / Casting Coordinator at Costume National
January 1, 2001 - January 1, 2004Coordinated showroom casting, styling and fittings for fashion campaigns and events; supported casting and production workflows.
Press Office Assistant at Costume National
January 1, 2001 - December 31, 2001Supported press office activities; showroom casting schedules and production coordination.
Personal Assistant to Fabrizio Lombardo at Miramax Italy & Europe
January 1, 1995 - January 1, 2000Provided personal and operational support across schedules, travel and production activities for a senior executive in a major European film organization.
Education
Bachelor's Degree in Advertising & Corporate Communication at Istituto Europeo di Design (IED), Rome
January 1, 1997 - January 1, 2000Bachelor’s Degree in Advertising & Corporate Communications at Istituto Europeo di Design
January 1, 1997 - January 1, 2000Advanced Certificate in Photography at Istituto Europeo di Design
January 1, 1995 - January 1, 1996Advanced Certificate — One-Year Program in Photography at Istituto Europeo di Design (IED), Rome
January 1, 1995 - January 1, 1996Bachelor’s Degree in Advertising & Corporate Communication at Istituto Europeo di Design (IED), Rome
January 1, 1997 - January 1, 2000Qualifications
Advanced Certificate in Photography
January 1, 1995 - January 1, 1996Industry Experience
Media & Entertainment, Consumer Goods, Retail, Professional Services
Experience Level
Hire a Creative Director
We have the best creative director experts on Twine. Hire a creative director in Naples today.