I am a Product & UX/UI Designer with a strong foundation in Digital Design, specializing in seamless, user-centered experiences across end-to-end journeys for web and mobile. I am experienced in stakeholder engagement, offshore collaboration, and translating business goals into effective design solutions. My interests include amateur photography focused on family, travel, and martial arts.…

Leiden Panol

I am a Product & UX/UI Designer with a strong foundation in Digital Design, specializing in seamless, user-centered experiences across end-to-end journeys for web and mobile. I am experienced in stakeholder engagement, offshore collaboration, and translating business goals into effective design solutions. My interests include amateur photography focused on family, travel, and martial arts.…

Available to hire

I am a Product & UX/UI Designer with a strong foundation in Digital Design, specializing in seamless, user-centered experiences across end-to-end journeys for web and mobile. I am experienced in stakeholder engagement, offshore collaboration, and translating business goals into effective design solutions.

My interests include amateur photography focused on family, travel, and martial arts.

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Skills

Experience Level

Work Experience

Product & Lead Senior Designer at Everyday Market (Woolworths group)
July 1, 2025 - August 10, 2025
Collaborated with Product Owners, Business Analysts, Quality Assurance, Agile Leads, and Engineers to align user needs with business objectives. Designed user-friendly, technically feasible solutions for web and mobile platforms. Created UI components using design tokens aligned with Woolworths' core design system and applied WCAG accessibility best practices. Owned and optimized the full customer journey while managing stakeholder expectations. Delivered design solutions for both web and mobile and actively participated in shaping and launching the business unit.
Senior Digital Designer at Everyday Rewards (Woolworths group)
December 1, 2021 - August 10, 2025
Designed and delivered diverse campaign assets across email, social media animations, HTML banners, and print collateral. Maintained visual consistency across multiple loyalty brands and collaborated on rebranding Everyday Rewards across key digital touchpoints. Served as design lead for the marketing launch of the Everyday Rewards app.
Senior Designer at BIG W (Woolworths group)
November 1, 2016 - August 10, 2025
Led catalogue production under tight deadlines and produced print catalogue artwork. Consistently met aggressive production timelines without compromising accuracy or design standards.
Senior Designer at Xavier Advertising
April 1, 2014 - August 10, 2025
Junior Designer at Mobius
November 1, 2011 - August 10, 2025

Education

Advanced Diploma Advertising and Multimedia at Martin College
January 11, 2030 - August 10, 2025
Certification User Experience Design at General Assembly Figma Academy 2.0 Award School
January 11, 2030 - August 10, 2025
Advanced Illustrator at City Desktop
January 11, 2030 - August 10, 2025
Advanced After Effects at City Desktop
January 11, 2030 - August 10, 2025
After Effects at Billy Blue College of Design
January 11, 2030 - August 10, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Consumer Goods, Media & Entertainment, Software & Internet

Skills

Experience Level