Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I'm Luana Germano, a digital communications specialist with five years of experience in luxury brands, focusing on social media strategies. I craft storytelling-led campaigns and build omnichannel experiences that engage high-end audiences. I'm multilingual and passionate about media trends and visual storytelling, and I love turning insights into creative, data-informed strategies that elevate brand presence.…Hi, I'm Luana Germano, a digital communications specialist with five years of experience in luxury brands, focusing on social media strategies. I craft storytelling-led campaigns and build omnichannel experiences that engage high-end audiences. I'm multilingual and passionate about media trends and visual storytelling, and I love turning insights into creative, data-informed strategies that elevate brand presence.

Luana Germano

Content Creator, Content Designer, Web Designer, +4





Hi, I'm Luana Germano, a digital communications specialist with five years of experience in luxury brands, focusing on social media strategies. I craft storytelling-led campaigns and build omnichannel experiences that engage high-end audiences. I'm multilingual and passionate about media trends and visual storytelling, and I love turning insights into creative, data-informed strategies that elevate brand presence.…Hi, I'm Luana Germano, a digital communications specialist with five years of experience in luxury brands, focusing on social media strategies. I craft storytelling-led campaigns and build omnichannel experiences that engage high-end audiences. I'm multilingual and passionate about media trends and visual storytelling, and I love turning insights into creative, data-informed strategies that elevate brand presence.

Available to hire

Hi, I’m Luana Germano, a digital communications specialist with five years of experience in luxury brands, focusing on social media strategies. I craft storytelling-led campaigns and build omnichannel experiences that engage high-end audiences.
I’m multilingual and passionate about media trends and visual storytelling, and I love turning insights into creative, data-informed strategies that elevate brand presence.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

French

Fluent

English

Fluent

Spanish; Castilian

Fluent

Portuguese

Advanced

German

Advanced

Work Experience

Content Creator / Communications Intern at Kariokas Design

November 1, 2020 - August 1, 2021

Content creation, implementation of a digital strategy on social media and community management; maintain website (e-shop) and newsletters; HUG: organization of 20 events in a short time; Kariokas: 50% community growth on Instagram

Social Media Manager / Marketing Coordinator at HUG

August 1, 2021 - February 1, 2022

Management of digital marketing projects and national campaigns, including social media management; monthly KPI reporting; management of several websites and newsletters

Social Media / Web Manager at Ofac Group

August 1, 2022 - April 1, 2024

Analysis of audience and main goals; establishment of a digital strategy (paid and/or organic); setting up and editing websites including e-commerce (CMS); social media publication and Ads management (Meta, TikTok)

Social Media Coordinator at Chopard Genève

July 1, 2025 - January 31, 2026

Coordination and publishing of social media campaigns; collaborative posts with celebrities; community management; KPI reporting and benchmarking