Results-driven Product Designer with 6+ years of experience, focusing on SaaS B2B web and mobile applications. I specialize in simplifying complex workflows and driving product-led growth. I thrive in fast-paced, collaborative environments where I can contribute end-to-end across the product lifecycle.

Luan Dao

Results-driven Product Designer with 6+ years of experience, focusing on SaaS B2B web and mobile applications. I specialize in simplifying complex workflows and driving product-led growth. I thrive in fast-paced, collaborative environments where I can contribute end-to-end across the product lifecycle.

Available to hire

Results-driven Product Designer with 6+ years of experience, focusing on SaaS B2B web and mobile applications. I specialize in simplifying complex workflows and driving product-led growth. I thrive in fast-paced, collaborative environments where I can contribute end-to-end across the product lifecycle.

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Language

English
Fluent
Vietnamese
Fluent

Work Experience

Product Designer at Checkfront
November 30, 2021 - May 31, 2025
Led a revamp of the in-app onboarding experience, resulting in increased user activations and a 2x increase in paid plan upgrades. Collaborated with cross-functional teams to successfully launch Checkfront Payments at the Arival conference 2022. Contributed design expertise across multiple product areas, including growth, booking systems, and payments. Collaborated with product managers, engineers, and designers on product roadmap and strategic initiatives. Conducted user interviews and documented research insights for both new and existing features.
UX Designer at FreshGrade
October 1, 2021 - September 30, 2025
Conducted user interviews with Montessori guides to understand their daily workflows and needs, supporting our feature discovery.
UI/UX Designer at CadMakers
June 1, 2021 - September 30, 2025
Established a design system to ensure consistent design across all our products. Designed and developed the product’s landing page and collaborated with the marketing team for content strategy.
UI/UX Designer at Insights
July 30, 2018 - November 29, 2019
Collaborated with a tight-knit team to build Insights from the ground up. Conducted ethnographic user research at an esports team house to gather insights into the needs and behaviours of players and coaches for our product discovery. Designed and developed the product’s landing page and created marketing materials for the company’s social media.

Education

Digital Design & Development at British Columbia Institute of Technology
September 1, 2016 - May 1, 2018
New Media Design and Web Development at British Columbia Institute of Technology
October 1, 2014 - April 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Education, Media & Entertainment, Gaming