Luca Carson

Improved overall design workflow by bridging gaps between design and front-end teams, resulting in smoother collaboration and faster delivery. Audited, fixed, and rebuilt the design system to support existing products and scale for future development. Led knowledge-sharing sessions on the design system for front-end and internal teams, strengthening alignment and cross-team collaboration. Drove product usability improvements by resolving UX issues, refining user flows, and partnering with design leads on key product decisions.

Led UI/UX design for web-based products, focusing on structure, usability, and visual consistency. Created information architecture (IA) and user flows to support clear and efficient user journeys. Collaborated closely with stakeholders to gather requirements, present design decisions, and align goals. Supported team coordination and mentoring while working with designers and developers.

Conducted user research, gathered feedback, and ensured UI consistency across the product. Performed competitor analysis, created user stories, prepared interview questions, and conducted user interviews to understand user needs. Improved agent productivity and customer satisfaction by optimizing user experience across the omni-channel platform. Collected, organized, and managed customer contact data from multiple platforms to support business operations.