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I am a versatile 3D and experiential designer with 7+ years creating immersive brand environments for global clients like FIFA, BMW, Mercedes-Benz, Netflix, Nestlé, LEGO and more. My background in industrial design helps me translate 2D concepts into built spatial experiences—taking ideas from sketches and 3D modeling through construction documents and on-site installation. I collaborate with cross-functional teams and manage multi-stakeholder projects across sports, automotive, consumer goods, and entertainment. I am bilingual in English and Spanish, which helps me connect with diverse teams and clients. I thrive in fast-paced environments where design, fabrication, and storytelling intersect. Whether building activation spaces, retail displays, or stage/set environments, I aim to deliver brand-compliant, visually compelling experiences on tight deadlines.…I am a versatile 3D and experiential designer with 7+ years creating immersive brand environments for global clients like FIFA, BMW, Mercedes-Benz, Netflix, Nestlé, LEGO and more. My background in industrial design helps me translate 2D concepts into built spatial experiences—taking ideas from sketches and 3D modeling through construction documents and on-site installation. I collaborate with cross-functional teams and manage multi-stakeholder projects across sports, automotive, consumer goods, and entertainment. I am bilingual in English and Spanish, which helps me connect with diverse teams and clients. I thrive in fast-paced environments where design, fabrication, and storytelling intersect. Whether building activation spaces, retail displays, or stage/set environments, I aim to deliver brand-compliant, visually compelling experiences on tight deadlines.

Luca Donado

3D Designer, Designer, Brand Designer, +2

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I am a versatile 3D and experiential designer with 7+ years creating immersive brand environments for global clients like FIFA, BMW, Mercedes-Benz, Netflix, Nestlé, LEGO and more. My background in industrial design helps me translate 2D concepts into built spatial experiences—taking ideas from sketches and 3D modeling through construction documents and on-site installation. I collaborate with cross-functional teams and manage multi-stakeholder projects across sports, automotive, consumer goods, and entertainment. I am bilingual in English and Spanish, which helps me connect with diverse teams and clients. I thrive in fast-paced environments where design, fabrication, and storytelling intersect. Whether building activation spaces, retail displays, or stage/set environments, I aim to deliver brand-compliant, visually compelling experiences on tight deadlines.…I am a versatile 3D and experiential designer with 7+ years creating immersive brand environments for global clients like FIFA, BMW, Mercedes-Benz, Netflix, Nestlé, LEGO and more. My background in industrial design helps me translate 2D concepts into built spatial experiences—taking ideas from sketches and 3D modeling through construction documents and on-site installation. I collaborate with cross-functional teams and manage multi-stakeholder projects across sports, automotive, consumer goods, and entertainment. I am bilingual in English and Spanish, which helps me connect with diverse teams and clients. I thrive in fast-paced environments where design, fabrication, and storytelling intersect. Whether building activation spaces, retail displays, or stage/set environments, I aim to deliver brand-compliant, visually compelling experiences on tight deadlines.

Available to hire

I am a versatile 3D and experiential designer with 7+ years creating immersive brand environments for global clients like FIFA, BMW, Mercedes-Benz, Netflix, Nestlé, LEGO and more. My background in industrial design helps me translate 2D concepts into built spatial experiences—taking ideas from sketches and 3D modeling through construction documents and on-site installation. I collaborate with cross-functional teams and manage multi-stakeholder projects across sports, automotive, consumer goods, and entertainment. I am bilingual in English and Spanish, which helps me connect with diverse teams and clients.

I thrive in fast-paced environments where design, fabrication, and storytelling intersect. Whether building activation spaces, retail displays, or stage/set environments, I aim to deliver brand-compliant, visually compelling experiences on tight deadlines.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Advanced

Spanish; Castilian

Fluent

Work Experience

Senior 3D & Environmental Designer at Actibrand

January 1, 2019 - January 1, 2020

Produced the Brisa “ Que Buena Idea ” event environment — a full-scale Coca Cola Co brand activation space with custom scenic elements, signage, and interactive zones. Developed the PopSockets Colombia retail stand system — a modular display solution deployed across multiple retail locations. Translated 2D floor plans and architectural drawings into detailed 3D models and construction documents for vendor handoff, ensuring brand compliance and budget alignment. Collaborated with creative directors, account leads, and production teams to deliver projects on tight event deadlines across 10+ concurrent accounts.

Senior 3D Designer at Glue Colombia a WPP company

January 1, 2017 - January 1, 2019

Designed retail environments and trade marketing activations for global CPG brands including Nestlé (Nescafé Dolce Gusto experience point), Disaronno, and Ron Barceló. Managed the FIFA World Cup Trophy Tour Colombia activation from concept sketches and 3D modeling through fabrication coordination and on-site installation. Created immersive experiential spaces for BMW and Mercedes-Benz at the Feria del Automóvil, including booth design, spatial layouts, and photorealistic client presentation renders. Conceptualized and designed experiential brand activations for LEGO, including the 2x2 point of purchase exhibition module. Managed vendor relationships for fabrication, printing, and installation across multiple projects.

3D Designer at Imagen Virtual

January 1, 2016 - January 1, 2017

Produced 3D renders, floor plans, and fabrication-ready drawings for Chevrolet Showroom for the local auto show (4,000 sq meters / 43,000 sq ft), with areas for product display, brand activations, rest areas, coffee spots, and back offices. Created several exhibit projects for auto shows and other events.

Visual 3D Designer at Servex US

January 1, 2014 - January 1, 2016

Produced 3D realistic renders for furniture makers, product objects, and office/interior design projects for US clients (e.g., Herman Miller, Darran, Swivelfly). Created client-facing presentation decks with 3D walkthroughs and material specifications, improving approval turnaround by reducing revision cycles.

In-house Designer at Colombit S.A (now Etex Colombia)

January 1, 2011 - January 1, 2013

In-house Graphic & Industrial Designer responsible for visual assets and technical drawings across multiple building material product lines. Collaborated on website updates and supported broader marketing initiatives.