I am a creative social media content creator based in Madrid with experience in Instagram content, Reels, Stories, video editing, and community engagement. I am skilled in content strategy, copywriting, and graphic design, with a strong ability to adapt messages to different audiences. I am passionate about creating fresh, engaging, and visually consistent content that grows online communities. With a well-rounded skill set in digital production and content management, I focus on enhancing brand visibility and client experience through multimedia content. I enjoy applying creative storytelling and design principles to boost online presence and user engagement.

Camila Lucero

I am a creative social media content creator based in Madrid with experience in Instagram content, Reels, Stories, video editing, and community engagement. I am skilled in content strategy, copywriting, and graphic design, with a strong ability to adapt messages to different audiences. I am passionate about creating fresh, engaging, and visually consistent content that grows online communities. With a well-rounded skill set in digital production and content management, I focus on enhancing brand visibility and client experience through multimedia content. I enjoy applying creative storytelling and design principles to boost online presence and user engagement.

Available to hire

I am a creative social media content creator based in Madrid with experience in Instagram content, Reels, Stories, video editing, and community engagement. I am skilled in content strategy, copywriting, and graphic design, with a strong ability to adapt messages to different audiences. I am passionate about creating fresh, engaging, and visually consistent content that grows online communities.

With a well-rounded skill set in digital production and content management, I focus on enhancing brand visibility and client experience through multimedia content. I enjoy applying creative storytelling and design principles to boost online presence and user engagement.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Digital Product & Content Designer at Growthetics (Freelance)
July 1, 2022 - Present
Designed and developed digital products and branded content to improve client experience and brand visibility. Produced multimedia content such as graphics, videos, and templates using Adobe Suite, Canva, and Filmora. Created info products and reusable templates for online platforms like Hotmart. Delivered visual communication materials including brochures, posters, and catalogs ensuring brand consistency. Applied creative storytelling and design principles to enhance online presence and user engagement.
Social Media Content Creator & Graphic Designer at Gato Chino (Freelance)
April 30, 2022 - August 26, 2025
Boosted clients’ digital presence through social media content strategies, community management, and graphic design, achieving higher engagement and brand consistency. Developed and executed content strategies for Instagram, Facebook, and TikTok, adapting communication to diverse industries such as healthcare, tourism, law, and energy. Produced and edited Reels, Stories, posts, and ad campaigns using Canva, Illustrator, Photoshop, and Filmora. Managed online communities by interacting via comments and direct messages with empathy and brand-aligned tone. Designed branding assets and promotional materials including logos, templates, and campaign visuals. Researched social media trends to deliver fresh, creative, and competitive content tailored to each audience.
Social Media Content Creator at Inspiranza NGO
January 1, 2025 - Present
Improved the visual identity and communication consistency across social media channels (Instagram, LinkedIn), boosting engagement and reach. Created and edited content including graphics, Reels, Stories, and internal campaigns using Canva, Photoshop, and Illustrator. Wrote posts, captions, and scripts with a motivational focus tailored to teenagers and young adults. Transformed complex ideas into clear, engaging, and visually attractive content. Supported the development of an editorial calendar and maintained brand coherence. Contributed to the growth of the online community by delivering fresh and inspiring content.

Education

Copywriting at Escuela de Copywriting
January 1, 2024 - January 1, 2024
Advanced Customer Service & Digital Communication at Nascor Formación
January 1, 2024 - January 1, 2024
Video Editing Courses at Domestika, Skillshare
January 1, 2023 - January 1, 2023

Qualifications

Copywriting & Content Strategy - Escuela de Copywriting
January 1, 2024 - January 1, 2024
Advanced Customer Service & Digital Communication - Nascor Formación
January 1, 2024 - January 1, 2024
Video Editing courses - Domestika, Skillshare
January 1, 2023 - January 1, 2023

Industry Experience

Media & Entertainment, Non-Profit Organization, Professional Services, Travel & Hospitality, Healthcare
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    uniE621 Rebranding
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