Available to hire
I am a digital marketing expert with a passion for system thinking, proactivity, and a creative approach to work. I love cinema and photography, which inspire my creativity and help me develop engaging promotional strategies.
With extensive experience in planning and implementing digital communications, developing brand awareness, and managing social media, I continuously create content plans and marketing campaigns that resonate with audiences. I work closely with clients, finance teams, and creative professionals to deliver effective results.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
Russian
Fluent
English
Advanced
Italian
Beginner
Spanish; Castilian
Beginner
German
Beginner
Work Experience
Director at Rocket digital agency
June 30, 2025 - July 22, 2025Full management of social media pages for clients. Creating a strategy, brand analysis, competitor analysis, creating a corporate identity, producing filming, launching target advertising, influencer marketing, creating content plans, reporting, and conducting campaigns. Managed finance and customer invoicing and payment collection. Developed and implemented digital strategies resulting in up to 140% increase in reach within 3 months and boosted audience engagement by 4x. Coordinated work of designers, copywriters, and contractors; participated in media planning.
Head of SMM Department at Dyson Kazakhstan
February 28, 2023 - July 22, 2025Formed and implemented strategies to increase brand awareness, loyalty, and interest; promoted the company through digital communications on owned channels and media platforms. Drafted and approved content plans aligned with global guidelines; wrote texts; managed community; set technical tasks for designers; compiled analytics; monitored markets and competitors; created media plans; executed influencer marketing working with bloggers and opinion leaders.
Head of Digital Marketing Department at LLP Real Estate & Construction Group
November 30, 2021 - July 22, 2025Developed promotion strategies, conducted SWOT analysis, developed creatives for advertising campaigns, promotions, and events. Monitored effectiveness of advertising campaigns weekly; planned advertising campaigns on social networks from concept to final layouts; ensured deadlines for campaign launches, photo/video production, and analytics compilation. Managed brand visualization, market monitoring, and competitor analysis.
SMM manager at LLP Real Estate & Construction Group
February 28, 2019 - July 22, 2025Developed and implemented content plans; wrote and posted posts and advertisements on third-party sites; compiled reports; searched and worked with thematic communities, bloggers, and opinion leaders. Developed and executed content strategy involving influencers and niche communities resulting in over 80,000 new followers. Generated ideas to improve post and ad performance and actively participated in creative campaigns and brainstorming.
Director at Rocket digital agency
June 30, 2025 - July 22, 2025Full management of social media pages for clients. Creating a strategy, brand analysis, competitor analysis, creating a corporate identity, producing filming, launching targeted advertising, influencer marketing, creating content plans, reporting, and conducting campaigns. Coordinating work with finance and customers on invoices and payment collections. Developed and implemented digital strategies for B2C and B2B clients, resulting in up to a 140% increase in reach within the first 3 months of campaigns. Led the creation of brand identities and boosted audience engagement by 4x. Coordinated designers, copywriters, and contractors and participated in media planning. Managed financial tasks related to invoicing and business performance indicators.
Head of SMM Department at Dyson Kazakhstan
February 28, 2023 - July 22, 2025Formation and implementation of strategies to increase brand awareness, loyalty, and interest. Promotion of the company through digital communication channels in B2C. Conducted SWOT analysis, content plan creation, writing, community management, technical task statements for designers, analytics compilation, market monitoring, competitor analysis, media plan drawing. Managed influence marketing including work with bloggers and opinion leaders.
Head of Digital Marketing Department at LLP Real Estate & Construction Group
November 30, 2021 - July 22, 2025Developed promotion strategies with SWOT analysis. Created creatives for advertising campaigns and events with weekly monitoring of campaign effectiveness. Planned advertising campaigns on social networks from idea development to final layout agreement. Met deadlines for launching advertising campaigns, produced photos and videos, compiled analytics, and managed brand visualization. Monitored market and competition. Led a digital department of 5+ specialists. Executed over 150 advertising campaigns using A/B testing and multichannel strategies. Oversaw photo and video content production resulting in 5x audience engagement increase. Managed media planning, budgeting, contractor supervision, and trained junior team members.
SMM Manager at LLP Real Estate & Construction Group
February 28, 2019 - July 22, 2025Developed and implemented content plans including writing and posting on various platforms. Compiled extended reports, engaged thematic communities, bloggers, and opinion leaders. Developed content strategies involving influencers and niche communities resulting in over 80,000 new followers. Participated in creative campaigns and brainstorming sessions.
Director at Rocket digital agency
June 30, 2025 - July 22, 2025Full management of social media pages for clients, including creating strategies, brand and competitor analysis, creating corporate identity, producing filming, launching targeted campaigns, influencer marketing, content planning, reporting, and working with Finance and customers on invoices and payment collections. Developed and implemented digital strategies for B2C and B2B clients, achieving up to a 140% increase in reach within the first 3 months. Led brand identity creation, targeted advertising launches, and content plan development to boost audience engagement by 4x. Coordinated work of designers, copywriters, and contractors, managed financial tasks related to invoicing and payment tracking.
Head of SMM Department at Dyson Kazakhstan
February 28, 2023 - July 22, 2025Formed and implemented strategies to increase brand awareness, loyalty, and interest; promoted the company through SWOT analysis and digital communications on own channels and media platforms. Created and approved content plans aligned with global guidelines, wrote texts, managed communities, set technical tasks for designers, compiled analytics, conducted market monitoring and competitor analysis, drew up media plans, and managed influence-marketing collaborations with bloggers and opinion leaders.
Head of Digital Marketing Department at LLP Real Estate & Construction Group
November 30, 2021 - July 22, 2025Developed promotion strategies, conducted SWOT analysis, created advertising campaign creatives, promotions, and events, monitored advertising effectiveness weekly, planned advertising campaigns on social networks, complied with deadlines for campaign launches, produced photos and videos, compiled analytics, managed brand visualization for pages, and conducted market and competitor analysis.
SMM manager at LLP Real Estate & Construction Group
February 28, 2019 - July 22, 2025Responsible for developing and implementing content plans, writing and posting posts and advertisements on third-party sites, compiling extended work reports, and managing thematic communities, bloggers, and opinion leader collaborations. Developed content strategies involving influencers and niche communities, gaining over 80,000 new followers across brand platforms. Participated actively in creative campaigns and brainstorming sessions.
Freelance Digital Marketing Specialist at Rocket Digital Agency
March 1, 2023 - PresentCurrently managing full social media accounts for clients including strategy creation, brand and competitor analysis, producing films, launching influencer marketing campaigns, content planning, reporting, and coordinating with finance for invoices and payment collections. Develop promotional strategies, conduct SWOT analysis, create advertising creatives, monitor campaign effectiveness, plan social network advertising campaigns, produce photos and videos, compile analytics, visualize brand pages, and maintain social networks such as Instagram, Facebook, and Telegram.
Head of Social Media Marketing at Dyson Kazakhstan, LLP Real Estate & Construction Group
February 28, 2023 - August 25, 2025Developed and implemented strategies to increase brand awareness, loyalty, and interest, promoting the company through digital communications across B2C owned channels and media platforms. Created and managed content plans, wrote texts, managed community engagement, prepared technical briefs for designers, compiled analytics, monitored market and competitor activity, drew up media plans, and worked with influencer marketing (bloggers and opinion leaders).
Head of Digital Marketing Department at Dyson Kazakhstan, LLP Real Estate & Construction Group
November 30, 2021 - August 25, 2025Led the digital marketing department, planning and controlling budgets, overseeing social media maintenance (Instagram, Facebook, Telegram), drawing up media plans for each digital channel, managing advertising campaigns on Facebook Ads Manager and Google Adwords (YouTube), optimizing campaigns, analyzing results, and planning content. Responsibilities included SWOT analysis, creative development for campaigns and events, monitoring campaign effectiveness, and producing photos and videos.
Social Media Manager at LLP Real Estate & Construction Group
February 28, 2019 - August 25, 2025Developed content plans and implemented them, wrote and posted advertisements on third-party sites, compiled extended reports, worked with thematic communities, bloggers, and opinion leaders to attract target audiences, increased subscriber engagement, launched targeted advertising, collaborated with designers, participated in creative brainstorming and events, worked with design and video production, managed content rewriting, and handled influencer marketing. Also managed and controlled digital division activities including SMM, content management, production, and freelancing contractors in B2B and B2C sectors.
Education
Bachelor at Almaty University of Power Engineering and Telecommunications
January 1, 2010 - December 31, 2010Bachelor at Almaty University of Power Engineering and Telecommunications
January 1, 2010 - December 31, 2010Bachelor at Almaty University of Power Engineering and Telecommunications
January 1, 2010 - December 31, 2010Bachelor Certificate at Almaty University of Power Engineering and Telecommunications International School of Journalism
January 1, 2010 - December 31, 2011Qualifications
Digital and social media marketing
January 1, 2023 - December 31, 2023Project management
January 1, 2023 - December 31, 2023Business English
January 1, 2023 - December 31, 2023Digital director career from zero to pro
January 1, 2021 - December 31, 2021Launch effective media campaigns
January 1, 2021 - December 31, 2021Training for managers Effective recruiting
January 1, 2019 - December 31, 2019Participant of the conference Severe St. Petersburg SMM
January 1, 2018 - December 31, 2018Digital and social media marketing
January 1, 2023 - December 31, 2023Project management
January 1, 2023 - December 31, 2023Business English
January 1, 2023 - December 31, 2023Digital director career from zero to pro
January 1, 2021 - December 31, 2021Launch effective media campaigns
January 1, 2021 - December 31, 2021Training for managers Effective recruiting
January 1, 2019 - December 31, 2019Digital and social media marketing, Bahçeşehir Üniversitesi
January 1, 2023 - December 31, 2023Project management, Bahçeşehir Üniversitesi
January 1, 2023 - December 31, 2023Business English, Bahçeşehir Üniversitesi
January 1, 2023 - December 31, 2023Digital director career from zero to pro (MaEd)
January 1, 2021 - December 31, 2021Launch effective media campaigns (LABA)
January 1, 2021 - December 31, 2021Training for managers "Effective recruiting"
January 1, 2019 - December 31, 2019Digital and Social Media Marketing
January 1, 2023 - August 25, 2025Project Management
January 1, 2023 - August 25, 2025Business English
January 1, 2023 - August 25, 2025Digital Director Career from Zero to Pro (MAEd)
January 1, 2021 - August 25, 2025Launch Effective Media Campaigns (LABA)
January 1, 2021 - August 25, 2025Training for Managers 'Effective Recruiting'
January 1, 2019 - August 25, 2025Participant of Conference 'Severe St. Petersburg SMM'
January 1, 2018 - August 25, 2025Industry Experience
Media & Entertainment, Real Estate & Construction, Professional Services, Consumer Goods, Financial Services, Retail
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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