Lucija Babić

Participated in content optimization following SEO guidelines to improve search visibility, analyzed and adjusted text readability on two websites, created and structured new pages and categories in WordPress, and collaborated on developing consistent, user-friendly content.

Created visual materials like social media posts, posters, and stickers in Canva, participated in web design in Figma, recorded and edited short videos in CapCut, contributed to logo and brand identity, adapted content across platforms, gained experience in digital design and communication, developed teamwork and organizational skills, and worked in English from idea to final delivery.

Independently managed content and visuals using WordPress and Canva, customized designs to fit brand needs, maintained and optimized a web shop, created and edited products with high-quality visuals and descriptions, improved page structure for better user experience, planned and published content, monitored engagement, and designed banners and ads to promote products in line with brand identity.