With a deep passion for digital media and brand storytelling, I help teams, drivers, and sponsors translate the intensity of racing into compelling narratives that engage and inspire. From social media management to project coordination, I specialize in crafting strategies that enhance visibility, strengthen brand identity, and create meaningful connections with the audience. Adaptability, organization, and a forward-thinking mindset are at the core of my work. In an ever-evolving digital landscape, I thrive on challenges, continuously exploring new ways to bring motorsport stories to life—with authenticity, passion, and precision.

Lucrezia Facchini

With a deep passion for digital media and brand storytelling, I help teams, drivers, and sponsors translate the intensity of racing into compelling narratives that engage and inspire. From social media management to project coordination, I specialize in crafting strategies that enhance visibility, strengthen brand identity, and create meaningful connections with the audience. Adaptability, organization, and a forward-thinking mindset are at the core of my work. In an ever-evolving digital landscape, I thrive on challenges, continuously exploring new ways to bring motorsport stories to life—with authenticity, passion, and precision.

Available to hire

With a deep passion for digital media and brand storytelling, I help teams, drivers, and sponsors translate the intensity of racing into compelling narratives that engage and inspire.

From social media management to project coordination, I specialize in crafting strategies that enhance visibility, strengthen brand identity, and create meaningful connections with the audience. Adaptability, organization, and a forward-thinking mindset are at the core of my work. In an ever-evolving digital landscape, I thrive on challenges, continuously exploring new ways to bring motorsport stories to life—with authenticity, passion, and precision.

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Language

Italian
Fluent
English
Advanced
Spanish; Castilian
Advanced
German
Intermediate

Work Experience

Communication Manager and Project Manager
January 1, 2022 - Present
Strategic and operational social media management for teams, drivers, and sponsors in international championships (GT World Challenge Europe, MotoGP, etc.), both on-site and remotely. Coordinated multimedia projects including corporate and promotional videos, websites, and brochures; ensured on-time delivery aligned with client objectives. Led and managed teams of professionals (video makers, web developers, graphic designers, etc.). Concept development and production of short video content and editorial plans. Copywriting for social media posts in Italian and English, maintaining brand consistency and impact. Tracked KPIs and optimized content strategies to increase engagement and audience growth. Collaborated with marketing teams to design and implement integrated campaigns. Managed sponsorship and partnership content to maximize brand visibility and impact. Engaged with online communities to foster authentic interactions.
Social Media Manager at JR – Brojanigo
January 1, 2021 - December 31, 2021
Created performance reports and analyzed social media metrics to boost customer engagement.
Editorial & Digital Content Assistant at Front Office - Beper Srl
January 1, 2019 - December 31, 2020
Assisted in developing editorial plans and digital content strategies. Created performance reports and analyzed social media metrics to enhance customer engagement. Managed communications with customers, suppliers, and agents in an international business environment. Handled product listings for websites, e-commerce platforms, and Amazon store. Translated product descriptions and instruction manuals from Italian to English.

Education

Master in Digital Communication in Motorsport at Experis Academy
November 1, 2023 - April 2, 2024
Diploma in Tourism Technician at ITES L. E.
January 1, 2013 - December 31, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Travel & Hospitality, Software & Internet, Professional Services