I'm Lucy Kendall-Martin, a conceptual designer with seven years of experience in creative design and brand development. I excel at taking creative lead roles on brand campaigns from concept to execution, and I am passionate about crafting innovative design solutions that boost brand visibility, engage customers, and drive marketing success. I thrive under tight deadlines and enjoy collaborating with cross-functional teams to deliver impactful results. Currently, I lead creative strategy at EQVVS and have previously shaped campaigns for Tweezerman UK, Moonpig, and other brands, with a background in 3D visuals, packaging, and retail activation. I’m open to relocation and eager to bring strategic, hands-on design leadership to the next challenge.

Lucy Kendall-Martin

I'm Lucy Kendall-Martin, a conceptual designer with seven years of experience in creative design and brand development. I excel at taking creative lead roles on brand campaigns from concept to execution, and I am passionate about crafting innovative design solutions that boost brand visibility, engage customers, and drive marketing success. I thrive under tight deadlines and enjoy collaborating with cross-functional teams to deliver impactful results. Currently, I lead creative strategy at EQVVS and have previously shaped campaigns for Tweezerman UK, Moonpig, and other brands, with a background in 3D visuals, packaging, and retail activation. I’m open to relocation and eager to bring strategic, hands-on design leadership to the next challenge.

Available to hire

I’m Lucy Kendall-Martin, a conceptual designer with seven years of experience in creative design and brand development. I excel at taking creative lead roles on brand campaigns from concept to execution, and I am passionate about crafting innovative design solutions that boost brand visibility, engage customers, and drive marketing success. I thrive under tight deadlines and enjoy collaborating with cross-functional teams to deliver impactful results.

Currently, I lead creative strategy at EQVVS and have previously shaped campaigns for Tweezerman UK, Moonpig, and other brands, with a background in 3D visuals, packaging, and retail activation. I’m open to relocation and eager to bring strategic, hands-on design leadership to the next challenge.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Conceptual Designer at Tweezerman UK
March 1, 2025 - February 28, 2026
Acted as Creative Lead for the UK head office to promote Tweezerman products and develop and strengthen brand identity across high-profile campaigns, in-store activations, and experiential/spatial projects from concept to execution.
Senior Designer at EQVVS
February 1, 2026 - Present
Overseeing the creative strategy for the multi-brand premium retailer, creating high-quality visuals to support new brand launches and seasonal promotions, providing art direction for photo shoots, refining site UX, and managing a small team of creatives.
Midweight Graphic Designer at XL Displays
May 1, 2022 - November 30, 2022
Devised large-scale exhibition displays and intricate floorplans for major clients, gathered briefs, delivered designs with high first-time sign-offs, and produced 3D visuals (SolidWorks) for client proofing under tight deadlines.
Graphic Designer at Punch Pubs
December 1, 2022 - October 31, 2024
Collaborated within an in-house digital and creative team to produce year-round graphics and pub merchandise; partnered with an AR company to design interactive activity sheets, and delivered marketing materials across events, web, social, and emails.
Artworker at Moonpig Group Plc.
June 1, 2021 - April 30, 2022
Collaborated with designers to design and amend greeting cards and gifts; managed Jira boards, worked with freelance artists, implemented HTML on the Moonpig CRM, and translated designs for international teams (Greetz Netherlands).
Freelance Designer at LKM Creative Limited
March 1, 2021 - December 31, 2023
Led brand refurbishments (e.g., Book Attic), refreshed Wix websites, designed logos and marketing materials, and created editable templates to empower client teams.
Waitress at Gourmet Pizza Co. / PizzaExpress
June 1, 2017 - August 31, 2018
Part-time role during studies; duties included front-of-house service, bar work, and customer engagement.
Design Assistant at Creative Design & Print Ltd.
September 1, 2019 - March 31, 2021
Designed logos for local businesses, oversaw artworking and print finishing, developed products for local artists, and trained staff in software and processes.

Education

Architecture & Spatial Design BA at University of the Arts London
October 1, 2016 - May 15, 2019
BA Architecture & Spatial Design at University of the Arts London
January 11, 2030 - January 1, 2019
A Levels at Tuxford Academy
January 11, 2030 - April 30, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Manufacturing, Retail, Software & Internet, Education, Media & Entertainment, Professional Services