Available to hire
Founder and Marketing Consultant at The Foxy Agency, advising Asian companies on European market entry, localization, and international growth strategies. I develop go-to-market plans, run market research and competitive analysis, and translate insights into actionable marketing execution.
Across roles in B2B marketing and executive education, I plan and optimize LinkedIn and Google Ads, support lead generation, and manage website SEO. I combine strategic thinking with hands-on campaign management and content creation to grow visibility and drive measurable outcomes.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
German
Fluent
Chinese
Advanced
English
Advanced
Spanish; Castilian
Beginner
Work Experience
Founder & Marketing Consultant at The Foxy Agency
September 1, 2025 - PresentAdvise Asian companies on European market entry, localization, and international growth strategies. Develop and implement go-to-market strategies tailored to European markets, conduct market research and competitive analysis to identify business opportunities, and support strategic decision-making.
Marketing Manager at Kirsch Management GmbH & Co. KG
March 1, 2024 - PresentCreated and published strategic B2B content tailored for LinkedIn engagement and visibility. Planned, executed, and optimized LinkedIn and Google Ads campaigns. Managed and optimized the company website, including the implementation of on-page SEO strategies.
Marketing & Sales Coordinator at Frankfurt School of Finance & Management
July 1, 2023 - August 4, 2025Proactively sold and advised prospective clients on programs in Real Estate, Banking & Lending, and Sustainability. Planned, executed, and analyzed marketing and sales campaigns focused on lead generation. Built and expanded strategic networks to support long-term business growth and client acquisition.
Marketing & Sales Coordinator at Frankfurt School of Finance & Management Executive Education
November 1, 2022 - July 1, 2023Proactively sold and advised prospective clients on executive education programs in Real Estate, Banking & Lending, and Sustainability. Planned, executed, and analyzed marketing and sales campaigns focused on lead generation, and built strategic networks for long-term business growth and client acquisition.
Working Student - Credit Analysis at BNP Paribas
January 1, 2022 - August 4, 2025Monitored and analyzed financial ratio reports to ensure accuracy and compliance with internal standards. Generated and analyzed weekly performance reports to evaluate key performance indicators (KPIs).
Working Student at BNP Paribas
January 1, 2021 - January 1, 2022Monitored and analyzed financial ratio reports to ensure accuracy and compliance with internal standards. Generated and analyzed weekly performance reports to evaluate key performance indicators (KPIs).
Working Student - Order Processing at AVL Deutschland GmbH
January 1, 2021 - August 4, 2025Monitored end-to-end order processing workflows using Salesforce and SAP ERP. Prepared detailed cost estimates for clients, optimizing pricing strategies and customer experience.
Working Student at AVL Deutschland GmbH
July 1, 2020 - January 1, 2022Monitored end-to-end order processing workflows using Salesforce and SAP ERP. Prepared detailed cost estimates for clients, optimizing pricing strategies and customer experience.
Intern at EastSong Consulting
July 1, 2019 - September 1, 2019Maintained customer data and managed access to the client portal for the onboarding process. Designed and delivered high-impact presentations for international luxury brand stakeholders and coordinated cross-functional communication between marketing, sales, and customer support teams.
Internship at EastSong Consulting
July 1, 2019 - September 30, 2019Maintained customer data and managed access to the client portal for onboarding processes. Designed and delivered high-impact presentations for international luxury brand stakeholders. Coordinated cross-functional communication between marketing, sales, and customer support teams.
Education
Master's Degree at EU Business School
September 1, 2023 - February 1, 2025Bachelor of Science at University of Applied Science Mainz
March 1, 2019 - April 1, 2022Chinese Language Course at Fudan University
September 1, 2018 - February 1, 2019A-Levels at Albert-Einstein-Gymnasium (Grammar School)
August 1, 2008 - June 1, 2017Master in Marketing at EU Business School
September 1, 2023 - February 1, 2025Bachelor (B.Sc.) in Business Administration at Mainz: University of Applied Science
April 1, 2019 - April 1, 2022Chinese Language Course at Fudan University
September 1, 2018 - February 1, 2019Qualifications
Industry Experience
Financial Services, Real Estate & Construction, Retail, Professional Services, Software & Internet, Education, Non-Profit Organization, Media & Entertainment, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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