I am a Marketing and Learning Development professional with three years’ experience spanning brand strategy, digital campaigns, and training projects across leading international companies. My journey includes experiences with global brands such as The Estée Lauder Companies, where I enhanced brand ambassador onboarding and training, and Chanel, where I currently serve as Learning Development Project Manager for the European market. My expertise extends to video editing and graphic design, skills I leverage to create compelling visual narratives and strengthen brand identity. Having lived and worked in Switzerland and France, I have cultivated a flexible, solution-oriented mindset, combining creativity with analytical thinking in every project. I thrive in dynamic, multicultural environments that value innovation, continuous learning, and excellence in execution. Currently seeking opportunities in marketing and communication, I thrive in dynamic environments where I can feel challenged and stimulated.

Ludovica Selicato

I am a Marketing and Learning Development professional with three years’ experience spanning brand strategy, digital campaigns, and training projects across leading international companies. My journey includes experiences with global brands such as The Estée Lauder Companies, where I enhanced brand ambassador onboarding and training, and Chanel, where I currently serve as Learning Development Project Manager for the European market. My expertise extends to video editing and graphic design, skills I leverage to create compelling visual narratives and strengthen brand identity. Having lived and worked in Switzerland and France, I have cultivated a flexible, solution-oriented mindset, combining creativity with analytical thinking in every project. I thrive in dynamic, multicultural environments that value innovation, continuous learning, and excellence in execution. Currently seeking opportunities in marketing and communication, I thrive in dynamic environments where I can feel challenged and stimulated.

Available to hire

I am a Marketing and Learning Development professional with three years’ experience spanning brand strategy, digital campaigns, and training projects across leading international companies.

My journey includes experiences with global brands such as The Estée Lauder Companies, where I enhanced brand ambassador onboarding and training, and Chanel, where I currently serve as Learning Development Project Manager for the European market.

My expertise extends to video editing and graphic design, skills I leverage to create compelling visual narratives and strengthen brand identity. Having lived and worked in Switzerland and France, I have cultivated a flexible, solution-oriented mindset, combining creativity with analytical thinking in every project.

I thrive in dynamic, multicultural environments that value innovation, continuous learning, and excellence in execution.

Currently seeking opportunities in marketing and communication, I thrive in dynamic environments where I can feel challenged and stimulated.

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Language

Italian
Fluent
English
Fluent
Spanish; Castilian
Advanced
French
Beginner
German
Beginner

Work Experience

Learning & Development Europe Assistant at Chanel
August 1, 2025 - Present
Led in-person and virtual events supporting teams across Europe, driving engagement and learning. Tracked and optimized KPIs to maximize learning and development initiatives. Developed compelling training content for digital platforms and events.
Global Digital Learning & Education Assistant at The Estée Lauder Companies
January 1, 2025 - August 16, 2025
Developed internal educational tools for Kilian Paris and Frédéric Malle. Onboarded 200+ brand ambassadors worldwide, improving training completion rates by approximately 30% within six months. Independently designed and developed two educational games to support global in-store excellence. Organized two high-profile internal events, managing relationships, gift selection, logistics, and activity planning to ensure seamless execution.
Video Editor & Graphic Designer at Fiverr
July 1, 2024 - August 16, 2025
Generated visual assets for 20+ clients by transforming concepts into impactful videos and graphics. Delivered projects with 100% client satisfaction rate and repeated business requests. Applied Final Cut Pro X and Motion to create tailored content that contributed to an average 10% increase in client social engagement.
Wedding Coordinator at Independent / Villa Porticciolo & The Excelsior Palace Hotel
August 31, 2024 - August 16, 2025
Coordinated a high-profile wedding with over 180 guests, overseeing logistics and overall guest experience. Planned and arranged all aspects of the wedding in collaboration with venue partners.
Independent Social Media Specialist
November 30, 2023 - August 16, 2025
Produced and edited social media content, bringing in 250+ Instagram followers and increasing TikTok engagement by 30%. Crafted the most-viewed (13.4K views) and most-shared (12 shares) TikTok reels, driving audience growth by approximately 20%. Managed social media strategies for 4+ brands and increased engagement rates by 15% through targeted content planning and media strategy.
Learning & Development Specialist at Freelance / Marketing & Education Specialist
February 20, 2026 - Present
Lead in-person and virtual events across Europe, engaging managers and leaders from multiple markets. Implemented and tracked Europe-wide training programs and analyzed learning data to optimize completion rates and program effectiveness.
Social Media Manager at Various brands (The Open University, Bloomberg Market Concepts, Google Digital Training, LV MH)
July 1, 2023 - November 20, 2023
Managed social media strategies for 4+ brands; increased engagement by 15% through targeted content planning and media strategy (Canva, WordPress, Python, SPSS).
Visual Content Producer at Rome, Italy
July 1, 2022 - January 20, 2025
Generated visual assets for 20+ clients, transforming concepts into impactful videos and graphics. Delivered projects with 100% client satisfaction and repeat business; used FC PX and Motion to create tailored content that contributed to a ~10% rise in client social engagement.
Event Coordinator at Rapallo, Italy (Villa Porticciolo / Excelsior Palace Hotel)
August 1, 2024 - August 31, 2024
Coordinated a high-profile wedding with 180+ guests, planning and arranging logistics to ensure a seamless guest experience.
Social Media Content Creator at Rome, Italy
February 1, 2024 - June 30, 2024
Produced and edited social media content, gaining 250+ Instagram followers and increasing TikTok engagement by 30%. Created most-watched (13.4K views) and most-shared (12 shares) TikTok reels, driving audience growth by ~20%.
Social Media Strategist at The Open University / Bloomberg Marketing Concepts / Google Digital Training / LV MH
July 1, 2023 - November 20, 2023
Managed social media strategies for 4+ brands, increasing engagement by 15% through targeted content planning and multimedia strategies.
Europe Learning & Development Project Manager at Chanel
February 2, 2026 - Present

Education

Master in Marketing at Luiss Guido Carli
January 1, 2023 - January 1, 2025
Exchange Program at ZHAW School of Management & Law
January 1, 2024 - January 1, 2025
BA in Economics & Management at Luiss Guido Carli
January 1, 2020 - January 1, 2023
Master in Marketing at Luiss Guido Carli University
January 11, 2030 - May 14, 2026

Qualifications

Google Digital Training | Fundamentals of Digital Marketing
January 11, 2030 - August 16, 2025
Bloomberg Market Concepts
January 11, 2030 - August 16, 2025
LVMH | Inside LVMH
January 11, 2030 - August 16, 2025
Training & Education Certifications
January 11, 2030 - May 14, 2026

Industry Experience

Retail, Education, Media & Entertainment, Professional Services, Consumer Goods