LM

Luis Miguel Londoño Tobón

Available to hire

Hi, I’m Luis Miguel, a results-driven digital marketing professional with a focus on PPC, branding, and creative production.

About

Hi, I’m Luis Miguel, a results-driven digital marketing professional with a focus on PPC, branding, and creative production. I help home-services clients maximize ROI through precise bid strategies, landing-page UX improvements, and optimized ad assets, while shaping cohesive brand identities with 3D visuals and strong guidelines. I enjoy connecting performance with storytelling and leading cohesive campaigns across channels.

Beyond campaigns, I co-founded two ventures and oversee end-to-end creative workflows—from photo and video shoots to Adobe Creative Suite production—ensuring brands, products, and campaigns align for maximum impact.

  • 3 years' experience
  • Joined March 2026

Industry experience

  • Media & Entertainment
  • Professional Services
  • Retail

Work experience

PPC Technician · Hook AgencyAug 2025 – Present · 1 yr 4 mos

Managed high-intent lead generation PPC accounts for home services (roofing, HVAC, plumbing) with monthly budgets up to $6,000. Maintained 100% operational health, optimized 3+ active campaigns, and performed daily bid strategy adjustments, landing-page UX pivots, and ad asset optimization. Directed full brand identity using 3D renders and visual models; led recruitment and onboarding; executed end-to-end social media strategies. Co-founded two businesses and managed end-to-end visual production—from model scouting to shoots; proficient in Google & Meta ads, paid media, branding, and consumer psychology.

General Manager · The Brooklyn GroupFeb 2022 – May 2024 · 2 yrs 4 mos

Oversaw operations, culture, and brand guidelines; managed recruitment and onboarding processes; executed end-to-end social media strategies; delivered cohesive branding across channels; led campaigns and tracked aggressive agency KPIs.

Education

Bachelor of Science in Business Administration · I.U. Colegio Mayor de Antioquia2030 – 2026

Certifications and awards

Coursera - Google Ads Certification2030 – 2026
Coursera - Meta Ads Certification2030 – 2026

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