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Hi! I'm Luis Montenegro, a senior Webflow developer and CRO specialist based in Barranquilla, Colombia. I design and build scalable, high-performance Webflow websites for SaaS companies and startups, with a strong focus on conversion-oriented architecture and data-driven optimization. I enjoy crafting modular, client-first systems using custom JavaScript, Swiper-based interactions, and externalized code via Slater, while integrating GA4, Google Tag Manager, UTM attribution, and A/B testing to turn data into actionable insights. I collaborate closely with marketing and product teams to align web initiatives with business goals and empower fast, safe editing without breaking structure or tracking.…Hi! I'm Luis Montenegro, a senior Webflow developer and CRO specialist based in Barranquilla, Colombia. I design and build scalable, high-performance Webflow websites for SaaS companies and startups, with a strong focus on conversion-oriented architecture and data-driven optimization. I enjoy crafting modular, client-first systems using custom JavaScript, Swiper-based interactions, and externalized code via Slater, while integrating GA4, Google Tag Manager, UTM attribution, and A/B testing to turn data into actionable insights. I collaborate closely with marketing and product teams to align web initiatives with business goals and empower fast, safe editing without breaking structure or tracking.

Luis Montenegro

Web Developer, Web Designer, Product Designer, +3

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Hi! I'm Luis Montenegro, a senior Webflow developer and CRO specialist based in Barranquilla, Colombia. I design and build scalable, high-performance Webflow websites for SaaS companies and startups, with a strong focus on conversion-oriented architecture and data-driven optimization. I enjoy crafting modular, client-first systems using custom JavaScript, Swiper-based interactions, and externalized code via Slater, while integrating GA4, Google Tag Manager, UTM attribution, and A/B testing to turn data into actionable insights. I collaborate closely with marketing and product teams to align web initiatives with business goals and empower fast, safe editing without breaking structure or tracking.…Hi! I'm Luis Montenegro, a senior Webflow developer and CRO specialist based in Barranquilla, Colombia. I design and build scalable, high-performance Webflow websites for SaaS companies and startups, with a strong focus on conversion-oriented architecture and data-driven optimization. I enjoy crafting modular, client-first systems using custom JavaScript, Swiper-based interactions, and externalized code via Slater, while integrating GA4, Google Tag Manager, UTM attribution, and A/B testing to turn data into actionable insights. I collaborate closely with marketing and product teams to align web initiatives with business goals and empower fast, safe editing without breaking structure or tracking.

Available to hire

Barranquilla, Colombia

Hi!

I’m Luis Montenegro, a senior Webflow developer and CRO specialist based in Barranquilla, Colombia. I design and build scalable, high-performance Webflow websites for SaaS companies and startups, with a strong focus on conversion-oriented architecture and data-driven optimization.

I enjoy crafting modular, client-first systems using custom JavaScript, Swiper-based interactions, and externalized code via Slater, while integrating GA4, Google Tag Manager, UTM attribution, and A/B testing to turn data into actionable insights. I collaborate closely with marketing and product teams to align web initiatives with business goals and empower fast, safe editing without breaking structure or tracking.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Senior Webflow Developer - CRO Specialist at SwagUp (Remote)

September 1, 2024 - December 1, 2025

Built complex CMS solutions and Client-First custom components and layouts for swagup.com. Implemented web data tracking with GA4, UTM attribution, Cross-Domain tracking, A/B and Split Tests. Created custom events and tags in Google Tag Manager for detailed analytics and conversions tracking. Delivered pixel-perfect implementations and performance reports using Looker Studio and GA4 Explorations.

Webflow Developer - Convert Strategist at Paystone (Contractor, Remote)

June 1, 2024 - September 1, 2024

Developed high-converting Webflow websites using pre-built components and AI-assisted workflows. Applied on-page SEO strategies through keyword research and meta optimization to boost visibility. Leveraged AI tools for content creation and copywriting aligned with brand strategy.

Webflow Developer, Product Designer at The Raw Office (Contractor, Remote)

June 1, 2023 - June 1, 2024

Lead and executed UX/UI design projects focused on complex web applications, ensuring intuitive and impactful user experiences. Design and develop marketing websites and e-commerce platforms, leveraging cutting-edge design principles to drive user engagement and conversion. Utilize advanced NoCode tools, including Webflow, Relume, Finsweet, and WeWeb, for efficient and scalable web development.

No-Code / Low-Code Developer at UBITS (Remote)

February 1, 2023 - September 1, 2023

Using Webflow, I design stunning and responsive websites that engage users and elevate brands to new heights. With Bubble.io, I build custom web applications that streamline business operations, enhance user experiences, and drive revenue growth. By employing Zapier and ChatGPT automations and using Airtable databases for data storage and analytics.

Web Designer - Webflow Developer at Lean Marketing (Remote)

February 1, 2022 - February 1, 2023

Develop dynamic websites using Webflow, working with the Client-First Framework, Finsweet Attributes, custom animations, and Zapier automations. Develop WordPress marketing sites using Elementor Pro, HubSpot forms, Crocoblock, Jet Engine, WP Engine, Google Analytics, and Hotjar. Customized CSS and improved UX for WordPress marketing websites.

Web Designer - WordPress Developer at Hamsa Biochem S.A.S (Remote)

January 1, 2022 - April 1, 2022

Designed user-centric experiences for e-commerce websites. Create wireframes, mockups, and prototypes with Figma. WordPress development using Elementor Pro, Jet Engine, and Dynamic Content.

Head of Design at Y House (Entrepreneur)

June 1, 2016 - December 1, 2021

Management of Web Design, 3D Design and Interior Design Projects. Led design initiatives, branding, and product design.