Laurent Vicherd
I’m Laurent Vicherd, an Art Director and AI filmmaker focused on cinematic brand storytelling.
About
I’m Laurent Vicherd, an Art Director and AI filmmaker focused on cinematic brand storytelling. With over 20 years of experience in visual creation—from web and graphic design to illustration—I build compelling visual worlds that feel premium, coherent, and ready for production.
Since January 2026, I’ve specialized in cinematic previsualization using AI image and video for premium brands and agencies. I develop art direction and visual narratives through motion design and advanced creative tools, combining image, framing, and color sensibilities to help teams explore concepts faster and make stronger creative decisions.
- 26 years' experience
- Joined October 2026
Skills· 9
Languages
- FrenchFluent
- EnglishAdvanced
Industry experience
- Media & Entertainment
- Professional Services
- Consumer Goods
- Retail
- Software & Internet
Work experience· 4 roles
Cinematic previsualization of brand campaigns using AI image and video to support creative direction before production. Develop art direction and visual storytelling through video content, motion design, and advanced creative tools. Explore new creative approaches combining image, motion, and emerging technologies to accelerate concept validation for premium agencies.
Created visuals, illustrations, and graphic content across multiple communication media. Collaborated with clients on visual identity, ecommerce, and digital communication projects. Produced illustration work including packaging illustration for Café Bustelo (via an agent for Publicis New York, 2022). Strengthened expertise in composition, image sensibility, and visual storytelling.
Produced web mockups and built HTML/CSS layouts for digital communication.
Education
Hire Laurent Vicherd today
Post a job and invite Laurent, or contact them directly. No hidden commission.