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Consumer Marketing Manager with over 5 years' experience across live events and luxury hospitality, including the NEC and The Savoy London. I specialise in social-first strategy, campaign management and content creation. Whether you need someone to own your organic social from strategy to caption, build out an event marketing launch plan, or develop a content strategy that actually connects with your audience, I bring the creative eye, commercial mindset and hands-on experience to deliver it properly. If you're looking for a marketer who can hit the ground running, I'd love to hear about your project.…Consumer Marketing Manager with over 5 years' experience across live events and luxury hospitality, including the NEC and The Savoy London. I specialise in social-first strategy, campaign management and content creation. Whether you need someone to own your organic social from strategy to caption, build out an event marketing launch plan, or develop a content strategy that actually connects with your audience, I bring the creative eye, commercial mindset and hands-on experience to deliver it properly. If you're looking for a marketer who can hit the ground running, I'd love to hear about your project.

Lydia Fallon

Marketer, Marketing Strategist, Growth Marketer, +5

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Consumer Marketing Manager with over 5 years' experience across live events and luxury hospitality, including the NEC and The Savoy London. I specialise in social-first strategy, campaign management and content creation. Whether you need someone to own your organic social from strategy to caption, build out an event marketing launch plan, or develop a content strategy that actually connects with your audience, I bring the creative eye, commercial mindset and hands-on experience to deliver it properly. If you're looking for a marketer who can hit the ground running, I'd love to hear about your project.…Consumer Marketing Manager with over 5 years' experience across live events and luxury hospitality, including the NEC and The Savoy London. I specialise in social-first strategy, campaign management and content creation. Whether you need someone to own your organic social from strategy to caption, build out an event marketing launch plan, or develop a content strategy that actually connects with your audience, I bring the creative eye, commercial mindset and hands-on experience to deliver it properly. If you're looking for a marketer who can hit the ground running, I'd love to hear about your project.

Available to hire

Consumer Marketing Manager with over 5 years’ experience across live events and luxury hospitality, including the NEC and The Savoy London. I specialise in social-first strategy, campaign management and content creation.

Whether you need someone to own your organic social from strategy to caption, build out an event marketing launch plan, or develop a content strategy that actually connects with your audience, I bring the creative eye, commercial mindset and hands-on experience to deliver it properly.

If you’re looking for a marketer who can hit the ground running, I’d love to hear about your project.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Marketing Manager at The NEC

January 1, 2025 - Present

Lead end-to-end B2C marketing and social strategy across one of the UK's largest live events portfolios, delivering integrated campaigns across social, email and web for 250+ consumer-facing events annually, contributing to a visitor footprint of over 7 million.

Digital Marketing Executive at The Savoy

October 1, 2022 - June 1, 2024

Led The Savoy's social media strategy, content planning and channel management; delivered brand-aligned campaigns across owned channels for a luxury hospitality brand, contributing to notable engagement and growth.

Marketing & Communications Assistant at Very PC

January 1, 2022 - September 1, 2022

Supported digital marketing across social media, website content and email marketing; contributed to live events and customer engagement; expanded social presence with increased engagement and impressions across key platforms.

Marketing & Events Assistant at Weston Hall

August 1, 2021 - December 1, 2021

Audited existing social media activity and supported development of content strategy to improve brand consistency and engagement; assisted with event planning and on-site delivery for weddings and hospitality events.

Marketing Lead at R World Foundation

February 1, 2021 - Present

Led the charity's digital marketing function across social media, content, email marketing and campaign delivery; launched social presence achieving high reach and engagement and coordinated PR and media outreach to secure coverage.