I am Macarena Polzoni, a Digital Communication Strategist and Content Creator based in Torino. I hold a Bachelor's degree in Digital and Interactive Communication and bring international experience, strong organization, and a hands-on approach to content planning and coordination. I am fluent in English and native in Italian and Spanish, and I enjoy collaborating with diverse teams to deliver engaging content and effective communication. I am proactive, empathetic, and detail-oriented, with strong problem-solving skills, and I thrive in multicultural environments.

Macarena Polzoni

I am Macarena Polzoni, a Digital Communication Strategist and Content Creator based in Torino. I hold a Bachelor's degree in Digital and Interactive Communication and bring international experience, strong organization, and a hands-on approach to content planning and coordination. I am fluent in English and native in Italian and Spanish, and I enjoy collaborating with diverse teams to deliver engaging content and effective communication. I am proactive, empathetic, and detail-oriented, with strong problem-solving skills, and I thrive in multicultural environments.

Available to hire

I am Macarena Polzoni, a Digital Communication Strategist and Content Creator based in Torino. I hold a Bachelor’s degree in Digital and Interactive Communication and bring international experience, strong organization, and a hands-on approach to content planning and coordination.

I am fluent in English and native in Italian and Spanish, and I enjoy collaborating with diverse teams to deliver engaging content and effective communication. I am proactive, empathetic, and detail-oriented, with strong problem-solving skills, and I thrive in multicultural environments.

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Language

English
Fluent
Italian
Fluent
Spanish; Castilian
Fluent

Work Experience

Intern at Osservatorio del Debito Sociale Argentino (ODSA)
January 1, 2025 - May 1, 2025
Optimized content and design for digital content targeting academic, political, and scientific audiences. Coordinated communication plans and event promotions on social and political issues. Supported drafting of scientific outreach articles and knowledge dissemination. Planned activities and managed task allocation within the Communication Team.
Digital Marketing and Social Media Strategist at Torino Cronaca
November 1, 2025 - Present
Identify trending topics and high-performing content for websites, print, and social platforms. Designed, planned, and executed organic and paid social media campaigns (ADV) using CMS dashboards and tools such as Shadow. Created visual and written content to drive engagement, reach, and conversions. Collaborated with editorial teams by sharing insights, content proposals, and data-driven strategies aimed at increasing views and marketing performance.
Tirocinio / Internship at Argentine Social Debt Observatory (ODSA)
January 1, 2025 - April 1, 2025
Experience in digital communication, content and design optimization for academic, political, and scientific audiences. Coordination of communication plans and event promotion on social and political issues, with support in drafting scientific outreach articles and knowledge dissemination. Administrative/secretarial assistant tasks, including calendar management and task allocation within the communication team.
Intern at Argentine Social Debt Observatory (ODSA)
January 1, 2025 - April 1, 2025
Experience in digital communication, including content and design optimization for academic, political, and scientific audiences. Coordination of communication plans and event promotion on social and political issues, with support in drafting scientific outreach articles and knowledge dissemination. Experience as an administrative/secretarial assistant, including calendar management, activity planning, and task allocation within the communication team.
Tirocinio (Internship) at Argentine Social Debt Observatory (ODSA)
January 1, 2025 - April 1, 2025
Experience in digital communication, including content and design optimization for academic, political, and scientific audiences. Coordination of communication plans and event promotion on social and political issues, with support in drafting scientific outreach articles and knowledge dissemination. Experience as an administrative/secretarial assistant, including calendar management, activity planning, and task allocation within the communication team.

Education

Bachelor’s degree in Digital and Interactive Communication at Università Cattolica Argentina
March 1, 2021 - July 1, 2025
Erasmus Courses: Media, Programming, Radio Lab at Università Cattolica del Sacro Cuore
February 1, 2024 - July 1, 2024
Dance Scholarship at Broadway Dance Center
July 1, 2022 - August 10, 2022
Full immersion English course at "Together" England
July 1, 2018 - July 31, 2018
Music High School at Santa Ana & San Joaquin Institute
March 1, 2016 - December 1, 2020
Bachelor’s degree in Digital and Interactive Communication at Universidad Católica Argentina
March 1, 2021 - July 1, 2025
Erasmus Courses: Media, Programming, Radio Lab at Università Cattolica del Sacro Cuore
February 1, 2024 - July 1, 2024
Dance Scholarship at Broadway Dance Center
July 1, 2022 - March 25, 2026
Full immersion English course at Together English, England
July 1, 2018 - March 25, 2026
Bachelor's degree at Università Cattolica Argentina
March 1, 2021 - July 1, 2025
Erasmus at Università Cattolica del Sacro Cuore
February 1, 2024 - July 1, 2024
Dance Scholarship at Broadway Dance Center
July 1, 2022 - July 1, 2022
Full immersion English course at Together
July 1, 2018 - July 1, 2018
Music High School at Santa Ana & San Joaquin Institute
March 1, 2016 - December 1, 2020
Bachelor's degree at Universidad Católica Argentina
March 1, 2021 - July 1, 2025
Erasmus at Università Cattolica del Sacro Cuore
February 1, 2024 - July 1, 2024
Dance Scholarship at Broadway Dance Center
July 1, 2022 - July 1, 2022
Music High School at Santa Ana & San Joaquin Institute
March 1, 2016 - December 1, 2020

Qualifications

Introduction to Programmatic Ads
January 1, 2023 - August 31, 2025
Google Ads Certifications
January 1, 2023 - August 31, 2025
CILS B2
January 1, 2023 - August 31, 2025
Cambridge English Qualifications – Level B1 Preliminary
January 1, 2018 - August 31, 2025
Introduction to Programmatic Ads
January 1, 2023 - March 25, 2026
CILS B2
January 1, 2023 - March 25, 2026
Google Ads Certifications
January 1, 2018 - March 25, 2026
Cambridge English Qualifications Level B1 Preliminary
January 11, 2030 - March 25, 2026
Introduction to Programmatic Ads
January 1, 2023 - April 2, 2026
CILS B2
January 1, 2023 - April 2, 2026
Google Ads Certifications
January 1, 2023 - April 2, 2026
Cambridge English Qualifications Level B1 Preliminary
January 1, 2018 - April 2, 2026
SEO AND CONTENT MARKETING
January 1, 2024 - April 8, 2026
INTRODUCTION TO PROGRAMMATIC ADS
January 1, 2023 - April 8, 2026
CILS B2
January 1, 2023 - April 8, 2026
GOOGLE ADS CERTIFICATIONS
January 1, 2018 - April 8, 2026
CAMBRIDGE ENGLISH QUALIFICATIONS – LEVEL B1 PRELIMINARY
January 1, 2018 - April 8, 2026

Industry Experience

Education, Media & Entertainment, Professional Services, Government, Other, Non-Profit Organization