Available to hire
Hello! My name is Mackenzie and I am the Social Media Coordinator at Anthony J. Jannetti, Inc. I am passionate about creating content and enjoy learning new things every day in this role. I am excited to continue nurturing my passion for social media, PR, and graphic design in my career.
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Work Experience
Social Media Coordinator at Anthony J. Jannetti, Inc.
January 1, 2026 - PresentDesigned on-brand graphics for five different clients using Photoshop and Adobe Express. Scheduled social media posts in Hootsuite and maintained organized content calendars. Coordinated with organizational leaders to capture and communicate their requests. Created and distributed email communications to organization members, often multiple per day, and coordinated edits and scheduling with coworkers.
Social Media Intern at Mezz Entertainment
October 1, 2025 - December 20, 2025Managed and scheduled daily content across Instagram, LinkedIn, TikTok, and X to drive consistent engagement. Designed on-brand graphics and wrote compelling captions covering music industry news and events. Collaborated with the social media team during weekly meetings to align strategy and improve performance.
Public Relations Intern at Aboard and Safe, Glassboro
January 1, 2025 - May 1, 2025Researched and curated targeted media and outreach contact lists across student organizations, faculty, and administrators at over 50 high schools and universities along the East Coast. Wrote and published weekly blog posts on women’s safety, campus awareness, and preventive strategies, contributing to a 15% increase in blog traffic. Participated in weekly strategy meetings with the PR and marketing team to coordinate outreach efforts, brainstorm campaign ideas, and plan awareness events and virtual workshops.
Public Relations Intern at Schutte Research Group, Glassboro
January 1, 2025 - May 1, 2025Built and grew the organization’s digital presence from the ground up, increasing followers by 25%. Developed educational, mission-driven content for Instagram and LinkedIn. Collaborated on campaign ideas and wrote captions, infographics, and short-form video content.
Marketing Intern at Philly Pops, Philadelphia
December 20, 2024 - December 20, 2025Analyzed Instagram and Facebook engagement using Meta Insights and adjusted content strategy, increasing average post reach by 20%. Assisted in designing promotional graphics for upcoming concerts including holiday and community events. Participated in weekly marketing meetings to pitch new video and social media concepts aligned with current trends. Organized and executed content shoots during concerts to produce engaging photo and video assets of musicians.
Public Relations Student Society of America (PRSSA) Fundraising Chair at Rowan University
September 1, 2024 - May 1, 2025Organized and promoted fundraising events using Canva-designed materials. Engaged external partners and the student body to build awareness and support for PRSSA. Attended weekly meetings to make decisions and collaborate with other members.
Public Relations Chair at Theta Phi Alpha, Rowan University
February 1, 2022 - May 1, 2025Managed all sorority social accounts (Instagram, TikTok, Facebook). Increased follower base by 15% through trend-focused content and strategic posting. Designed Canva graphics and produced video reels and stories for recruitment and philanthropy events, boosting average story views by 40%.
Education
Bachelor of Arts, Public Relations at Rowan University
January 11, 2030 - January 1, 2025Bachelor of Arts, Advertising at Rowan University
January 11, 2030 - January 1, 2025Qualifications
Industry Experience
Media & Entertainment, Non-Profit Organization, Education, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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