Madalyn Lamastro

Available to hire

Skills

Experience Level

Language

Work Experience

Head of Growth at Eat2 Explore
October 1, 2024 - Present
Led growth initiatives across owned, earned and paid channels; planned and executed marketing campaigns to drive significant YoY growth in new customer acquisition, engagement, and revenue; collaborated with cross-functional teams to align brand vision and go-to-market efforts.
Marketing Manager at Shore Magic
January 1, 2023 - September 1, 2024
Managed agency relationships to ensure success across owned, earned and paid channels for a luxury wellness brand. Led brand and omnichannel marketing efforts from ideation to execution; collaborated with VP of Sales and Director of Operations to drive B2B and DTC growth. Led holistic multi-channel campaigns and marketing initiatives, including content assets, email, SMS, and social channels, while coordinating with design and operations to maintain brand consistency and drive growth.
Content Manager at Wood Spoon
January 1, 2021 - December 1, 2023
Directed content creation and strategy, aligning with brand voice and marketing goals; produced high-quality assets and managed the editorial calendar across digital channels.

Education

Bachelor of Science in Journalism, Minor in Spanish Language at West Virginia University
January 1, 2012 - January 1, 2016
Bachelor of Science in Journalism (Minor in Spanish Language) at West Virginia University
January 1, 2012 - January 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Consumer Goods

Skills

Experience Level