Madhuka Gamage

Partnering with international firms to audit infrastructures and engineer high-ROI marketing pipelines. Infrastructure Audits: Providing specialized audits of CRM and IT ecosystems to identify and fix revenue leakage points. AI Workflow Architecture: Engineering custom agentic workflows using advanced prompt architecture and iterative LLM training to automate content and operations. Consultative Execution: Managing performance marketing and multimedia production (Video/Web/Visual) for high-stakes global campaigns.

Partnering with international firms to audit infrastructures and engineer high-ROI marketing pipelines. Infrastructure Audits: providing specialized audits of CRM and IT ecosystems to identify and fix revenue leakage points. AI Workflow Architecture: engineering custom agentic workflows using advanced prompt architecture and iterative LLM training to automate content and operations. Consultative Execution: managing performance marketing and multimedia production (Video/Web/Visual) for high-stakes global campaigns.

Led cross-functional Marketing and Sales teams, driving the digital transformation of a traditional firm into a digital-first brand. Global Team Leadership: Directed both the Marketing Department and Sales Consultant teams (AU/LK) on a permanent basis, mentoring hybrid staff to align marketing efforts directly with revenue targets. Tactical Execution & Ad Budgets: Hands-on management of a 16,000+ AUD annual ad spend across Meta and Google. Executed day-to-day organic social media management and content scheduling. Complex CRM Architecture: Architected full-scale automations using Bitrix24— deploying an enterprise system with the lowest global software cost-to-feature ratio. Administered dedicated servers and enterprise PBX (Telephony) systems. Advanced Tracking: Engineered closed-loop attribution (tracking leads back to original ad clicks) using Server-Side Tracking via CAPI and GTM. Built executive ROI dashboards monitoring CAC vs. LTV.