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Transitioned from Civil Engineering to global marketing leadership, managing Australian operations on a permanent basis over a four-year tenure. I treat marketing campaigns like engineering projects: structured, data-driven, and built for measurable ROI. I combine elite sales expertise with hands-on daily execution— from managing 16,000+ AUD ad budgets to iterative AI prompt engineering and content creation (Video/Web/Design) for global tech enterprises.…Transitioned from Civil Engineering to global marketing leadership, managing Australian operations on a permanent basis over a four-year tenure. I treat marketing campaigns like engineering projects: structured, data-driven, and built for measurable ROI. I combine elite sales expertise with hands-on daily execution— from managing 16,000+ AUD ad budgets to iterative AI prompt engineering and content creation (Video/Web/Design) for global tech enterprises.

Madhuka Gamage

Growth Marketer, Marketing Strategist, Marketer, +5

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Transitioned from Civil Engineering to global marketing leadership, managing Australian operations on a permanent basis over a four-year tenure. I treat marketing campaigns like engineering projects: structured, data-driven, and built for measurable ROI. I combine elite sales expertise with hands-on daily execution— from managing 16,000+ AUD ad budgets to iterative AI prompt engineering and content creation (Video/Web/Design) for global tech enterprises.…Transitioned from Civil Engineering to global marketing leadership, managing Australian operations on a permanent basis over a four-year tenure. I treat marketing campaigns like engineering projects: structured, data-driven, and built for measurable ROI. I combine elite sales expertise with hands-on daily execution— from managing 16,000+ AUD ad budgets to iterative AI prompt engineering and content creation (Video/Web/Design) for global tech enterprises.

Available to hire

Transitioned from Civil Engineering to global marketing leadership, managing Australian operations on a permanent basis over a four-year tenure. I treat marketing campaigns like engineering projects: structured, data-driven, and built for measurable ROI.

I combine elite sales expertise with hands-on daily execution— from managing 16,000+ AUD ad budgets to iterative AI prompt engineering and content creation (Video/Web/Design) for global tech enterprises.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Independent Strategic Operations & Marketing Consultant at Self-Employed / Independent

July 1, 2025 - Present

Partnering with international firms to audit infrastructures and engineer high-ROI marketing pipelines. Infrastructure Audits: providing specialized audits of CRM and IT ecosystems to identify and fix revenue leakage points. AI Workflow Architecture: engineering custom agentic workflows using advanced prompt architecture and iterative LLM training to automate content and operations. Consultative Execution: managing performance marketing and multimedia production (Video/Web/Visual) for high-stakes global campaigns.

Head of Growth & Operations (General Manager) at Lexmo Homes

January 1, 2021 - July 1, 2025

Led cross-functional Marketing and Sales teams, driving the digital transformation of a traditional firm into a digital-first brand. Global Team Leadership: Directed both the Marketing Department and Sales Consultant teams (AU/LK) on a permanent basis, mentoring hybrid staff to align marketing efforts directly with revenue targets. Tactical Execution & Ad Budgets: Hands-on management of a 16,000+ AUD annual ad spend across Meta and Google. Executed day-to-day organic social media management and content scheduling. Complex CRM Architecture: Architected full-scale automations using Bitrix24— deploying an enterprise system with the lowest global software cost-to-feature ratio. Administered dedicated servers and enterprise PBX (Telephony) systems. Advanced Tracking: Engineered closed-loop attribution (tracking leads back to original ad clicks) using Server-Side Tracking via CAPI and GTM. Built executive ROI dashboards monitoring CAC vs. LTV.

Independent Strategic Operations & Marketing Consultant at Self-Employed

July 1, 2025 - Present

Partnering with international firms to audit infrastructures and engineer high-ROI marketing pipelines. Infrastructure Audits: Providing specialized audits of CRM and IT ecosystems to identify and fix revenue leakage points. AI Workflow Architecture: Engineering custom agentic workflows using advanced prompt architecture and iterative LLM training to automate content and operations. Consultative Execution: Managing performance marketing and multimedia production (Video/Web/Visual) for high-stakes global campaigns.

Assistant Engineer at Central Engineering Consultancy Bureau (CECB)

January 1, 2013 - January 1, 2015

Brought an analytical, data-driven framework to large-scale infrastructure projects. Data Integrity: Managed massive technical datasets with a 'zero-error' precision mindset.