Hi, I’m Magdalena Kokocinska, a versatile Marketing & Project Manager with a track record of delivering impactful campaigns, boosting brand visibility, and coordinating content across global and regional markets. I excel at cross-functional leadership, strategy development, and turning data-driven insights into actionable plans that drive measurable results. I’m passionate about collaborative work, empowering teams, and creating smooth, high-quality execution from concept to launch. I thrive in fast-paced environments and love building strong relationships with stakeholders to align on goals and deliver exceptional experiences for customers.

m.kokocinska

Hi, I’m Magdalena Kokocinska, a versatile Marketing & Project Manager with a track record of delivering impactful campaigns, boosting brand visibility, and coordinating content across global and regional markets. I excel at cross-functional leadership, strategy development, and turning data-driven insights into actionable plans that drive measurable results. I’m passionate about collaborative work, empowering teams, and creating smooth, high-quality execution from concept to launch. I thrive in fast-paced environments and love building strong relationships with stakeholders to align on goals and deliver exceptional experiences for customers.

Available to hire

Hi, I’m Magdalena Kokocinska, a versatile Marketing & Project Manager with a track record of delivering impactful campaigns, boosting brand visibility, and coordinating content across global and regional markets. I excel at cross-functional leadership, strategy development, and turning data-driven insights into actionable plans that drive measurable results.

I’m passionate about collaborative work, empowering teams, and creating smooth, high-quality execution from concept to launch. I thrive in fast-paced environments and love building strong relationships with stakeholders to align on goals and deliver exceptional experiences for customers.

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Language

English
Fluent
Polish
Fluent
German
Advanced

Work Experience

Project Manager in Marketing / Social Media Lead at Westwing
June 2, 2024 - Present
End-to-end delivery of key brand campaigns including Black Friday, Christmas, and premium collaborations (Harry Nuriev, Dedarr, Meissen), from strategy development to execution. Acted as central interface for all key stakeholders (Legal, Tech, Logistics, Retail, Commercial Production, PR, Influencer teams) to guarantee alignment, timely delivery, and brand consistency. Created and managed the annual marketing activity roadmap. Drove campaigns that exceeded GMV targets by over 20%. Implemented project management tools (Asana, Miro, Figma). Hosted cross-departmental workshops and meetings, solving bottlenecks, defining responsibilities, and ensuring collaborative progress. Managed timelines, KPIs, and leadership reporting. Fostered a culture of ownership and continuous improvement across diverse stakeholder groups.
International Content Consultant at ServicePlan
January 1, 2022 - December 31, 2024
Acted as key account and strategic consultant for high-profile clients including Leica and Pokemon, advising on campaign direction, content strategy, and digital brand alignment. Managed content strategies and digital campaign projects for international B2B clients, aligning scope, stakeholders, and timelines, and ensuring delivery aligned with client expectations and premium brand standards. Oversaw execution across internal teams (design, editorial, analytics), ensuring content aligned with commercial objectives. Tracked KPIs, monitored performance, and led regular reporting cycles to inform strategic refinement. Facilitated end-to-end delivery through project documentation and stakeholder communication.
Social Media Manager at Westwing
March 15, 2022 - June 30, 2022
Directed real-time digital campaigns for a 1.1M+ Instagram community, managing influencer collaborations, interviews, and promotional activations. Used analytics and performance data to refine strategy and improve campaign results. Collaborated with production and brand teams to maintain consistent brand storytelling

Education

Master of Communication Management at University of Wroclaw
January 1, 2019 - January 1, 2021
Bachelor of Communication Design at University of Wroclaw
January 1, 2016 - January 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Software & Internet, Professional Services, Consumer Goods