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I am a results-driven Digital Analytics Consultant with over 12 years of experience in leveraging data to optimize marketing performance and enhance decision-making. My expertise lies in developing strategic insights through comprehensive data analysis and creating impactful dashboards tailored for stakeholders. I am passionate about staying ahead of digital marketing trends, translating complex data into clear, strategic narratives, and driving business growth.…I am a results-driven Digital Analytics Consultant with over 12 years of experience in leveraging data to optimize marketing performance and enhance decision-making. My expertise lies in developing strategic insights through comprehensive data analysis and creating impactful dashboards tailored for stakeholders. I am passionate about staying ahead of digital marketing trends, translating complex data into clear, strategic narratives, and driving business growth.

MAHDI DOUIRI

Digital Marketer, SEO Expert, Data Analyst, +2

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I am a results-driven Digital Analytics Consultant with over 12 years of experience in leveraging data to optimize marketing performance and enhance decision-making. My expertise lies in developing strategic insights through comprehensive data analysis and creating impactful dashboards tailored for stakeholders. I am passionate about staying ahead of digital marketing trends, translating complex data into clear, strategic narratives, and driving business growth.…I am a results-driven Digital Analytics Consultant with over 12 years of experience in leveraging data to optimize marketing performance and enhance decision-making. My expertise lies in developing strategic insights through comprehensive data analysis and creating impactful dashboards tailored for stakeholders. I am passionate about staying ahead of digital marketing trends, translating complex data into clear, strategic narratives, and driving business growth.

Available to hire

I am a results-driven Digital Analytics Consultant with over 12 years of experience in leveraging data to optimize marketing performance and enhance decision-making. My expertise lies in developing strategic insights through comprehensive data analysis and creating impactful dashboards tailored for stakeholders. I am passionate about staying ahead of digital marketing trends, translating complex data into clear, strategic narratives, and driving business growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

English

Advanced

French

Advanced

Arabic

Fluent

Italian

Intermediate

Work Experience

Data & Performance Manager at Eminence

July 1, 2024 - Present

Orchestrate data-driven strategies enhancing marketing outcomes. Analyze datasets and trends for actionable insights guiding decisions. Define and refine KPIs like conversion rates and ROI for success benchmarks.

Head of Performance at GOMYCODE

September 1, 2021 - July 1, 2023

Define and execute growth strategies across diverse countries. Allocate and monitor budgets to maximize ROI for each customer. Collaborate with the commercial team to plan and implement monthly sales campaigns.

Digital Performance Manager at Eminence

December 1, 2018 - September 1, 2021

Developed and executed a global tracking plan to optimize data collection and ensure accuracy across channels. Implemented tracking environments and integrated various code systems including Google Tag Manager and Google Analytics.

SEO Consultant at Eminence

September 1, 2017 - December 1, 2018

Analyzed website performance metrics to enhance organic search rankings. Developed and implemented SEO strategies to increase traffic and conversion rates.

Digital Project Manager at Levier Web

March 1, 2016 - August 1, 2017

Managed digital projects from initiation to completion, ensuring timely delivery within budget. Collaborated with cross-functional teams to optimize digital marketing strategies, enhancing client engagement.

Webmaster / SEO at Tala Consulting

February 1, 2014 - March 1, 2016

Optimized website performance through technical SEO best practices, improving search engine rankings. Developed and implemented comprehensive digital marketing strategies to enhance online presence.

Search Engine Marketing (SEM) Specialist at Monaliza Contact

September 1, 2013 - January 1, 2014

Developed and optimized SEM strategies to enhance online visibility and drive traffic to websites. Executed data-driven campaigns utilizing Google Ads and Meta Ads.

Social Media Manager at Nessma

April 1, 2012 - September 1, 2013

Developed and executed social media strategies to enhance brand visibility and engagement. Collaborated with cross-functional teams to align social media initiatives with marketing goals.

SEO Specialist at 2B Technology

May 1, 2011 - April 1, 2012

Analyzed website traffic and user behavior to identify opportunities for SEO improvements. Developed and implemented SEO strategies to enhance search engine rankings.