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I’m a Marketing and Social Media professional with hands-on experience managing content, campaigns and brand voice across multiple hospitality and lifestyle businesses. I hold a Master’s in Marketing from the University of Liverpool, and I’ve spent the last few years planning and executing end-to-end social strategies — creating content, editing reels, managing pages, engaging audiences and using insights to improve performance. I’m a strong fit for this role because I thrive in creative environments, work independently, and bring both strategy and execution together to grow brands online.…I’m a Marketing and Social Media professional with hands-on experience managing content, campaigns and brand voice across multiple hospitality and lifestyle businesses. I hold a Master’s in Marketing from the University of Liverpool, and I’ve spent the last few years planning and executing end-to-end social strategies — creating content, editing reels, managing pages, engaging audiences and using insights to improve performance. I’m a strong fit for this role because I thrive in creative environments, work independently, and bring both strategy and execution together to grow brands online.

Mahasweta Dey

Brand Strategist, Content Creator, Social Media Manager, +2

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I’m a Marketing and Social Media professional with hands-on experience managing content, campaigns and brand voice across multiple hospitality and lifestyle businesses. I hold a Master’s in Marketing from the University of Liverpool, and I’ve spent the last few years planning and executing end-to-end social strategies — creating content, editing reels, managing pages, engaging audiences and using insights to improve performance. I’m a strong fit for this role because I thrive in creative environments, work independently, and bring both strategy and execution together to grow brands online.…I’m a Marketing and Social Media professional with hands-on experience managing content, campaigns and brand voice across multiple hospitality and lifestyle businesses. I hold a Master’s in Marketing from the University of Liverpool, and I’ve spent the last few years planning and executing end-to-end social strategies — creating content, editing reels, managing pages, engaging audiences and using insights to improve performance. I’m a strong fit for this role because I thrive in creative environments, work independently, and bring both strategy and execution together to grow brands online.

Available to hire

I’m a Marketing and Social Media professional with hands-on experience managing content, campaigns and brand voice across multiple hospitality and lifestyle businesses.
I hold a Master’s in Marketing from the University of Liverpool, and I’ve spent the last few years planning and executing end-to-end social strategies — creating content, editing reels, managing pages, engaging audiences and using insights to improve performance.
I’m a strong fit for this role because I thrive in creative environments, work independently, and bring both strategy and execution together to grow brands online.

Skills

Brand Identity

Copywriting

Email Marketing

Experience Level

Brand Identity

Expert

Copywriting

Expert

Email Marketing

Expert

Language

English

Fluent

Hindi

Advanced

Bengali

Advanced

Work Experience

Brand Manager at Blu Corporation (VR Group Restaurants)

August 1, 2025 - November 1, 2025

Led brand identity development, storytelling, and creative direction across seven restaurant concepts. Aligned digital and in-restaurant experiences, and launched integrated campaigns (including Pendulum’s full launch) with influencer marketing, paid ads, and on-site activations. Analyzed performance to refine strategy and improve customer engagement and long-term brand presence for hospitality brands.

Marketing Assistant at Katumba Drumming & Movement – Liverpool

June 1, 2025 - Present

Produced digital content for major events, coordinated campaigns for cultural and community initiatives, and supported ongoing marketing planning. Created engaging social content and assisted with event activations to grow audience and participation.

Brand Storyteller at Smoke & Dough, Liverpool

November 1, 2025 - Present

Created high-quality photo and video visuals showcasing signature dishes, ambience, and seasonal offers. Developed and executed concept-driven content for brand storytelling, supporting multi-channel campaigns.

Brand Marketing Assistant / Digital Launch Lead at Cafe Begum / Oodles N’ Noodles / Big John’s – Manchester

June 1, 2024 - August 1, 2024

Led the digital launch and online presence for three F&B brands, planning and executing influencer visits, opening-day coverage, and brand setup. Produced high-quality visual content, coordinated with photographers, and ensured alignment with brand identity and pricing research.

Cocktail Bartender at JSM Leisure Group, Liverpool

September 1, 2024 - January 1, 2025

Delivered exceptional guest service in fast-paced bars, managed high-volume orders, upsold offerings, and maintained strong guest satisfaction during peak seasons.