Hi, I’m Mahidul Islam, a Digital Marketing Specialist with hands-on experience partnering with international brands in London and Dubai. I specialize in social media management, paid advertising, and data-driven marketing strategies, with a strong focus on Google Ads and lead generation. Currently I’m delivering results for Luxe Aquatics as a Google Ads Expert, optimizing campaigns, improving conversion rates, and maintaining brand consistency across platforms. I enjoy planning engaging content, analyzing data, and collaborating with marketing teams to drive measurable growth.…

Mahidul Islam

Hi, I’m Mahidul Islam, a Digital Marketing Specialist with hands-on experience partnering with international brands in London and Dubai. I specialize in social media management, paid advertising, and data-driven marketing strategies, with a strong focus on Google Ads and lead generation. Currently I’m delivering results for Luxe Aquatics as a Google Ads Expert, optimizing campaigns, improving conversion rates, and maintaining brand consistency across platforms. I enjoy planning engaging content, analyzing data, and collaborating with marketing teams to drive measurable growth.…

Available to hire

Hi, I’m Mahidul Islam, a Digital Marketing Specialist with hands-on experience partnering with international brands in London and Dubai. I specialize in social media management, paid advertising, and data-driven marketing strategies, with a strong focus on Google Ads and lead generation.

Currently I’m delivering results for Luxe Aquatics as a Google Ads Expert, optimizing campaigns, improving conversion rates, and maintaining brand consistency across platforms. I enjoy planning engaging content, analyzing data, and collaborating with marketing teams to drive measurable growth.

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Language

English
Advanced

Work Experience

Google Ads Specialist / Digital Marketing Expert at Nu Project London
April 1, 2024 - Present
I work as a Digital Marketing Specialist at Nu Projects London Limited. My main responsibility is to increase the company's online reach and help businesses grow on digital platforms. Topics I work on: SEO: Increasing website traffic and improving search engine rankings. Google Ads: Setting up paid campaigns and getting the best results within budget. Social Media: Increasing brand promotion on various platforms including Facebook, Instagram. Marketing Strategy: Creating new plans so that the business has a good reach.I work as a Digital Marketing Specialist at Nu Projects London Limited. My main responsibility is to increase the company's online reach and help businesses grow on digital platforms. Topics I work on: SEO: Increasing website traffic and improving search engine rankings. Google Ads: Setting up paid campaigns and getting the best results within budget. Social Media: Increasing brand promotion on various platforms including Facebook, Instagram. Marketing Strategy: Creating new plans so that the business has a good reach.

Education

Bachelor of Business Administration in Marketing at Comilla University
January 1, 2018 - January 1, 2022
Masters of Business Administration in Marketing at Cumilla University
January 1, 2022 - January 1, 2023

Qualifications

Google Ads Certification
January 11, 2025 - April 10, 2025
Meta Ads Certification
August 2, 2025 - November 10, 2025

Industry Experience

Media & Entertainment, Professional Services, Software & Internet
    paper Dental Clinic Google Ads Case Study (Learning Phase Result)

    I started a Google Ads campaign for a dental clinic recently.
    This campaign is still in the learning phase, but we are already seeing positive signals.

    Current Result:
    Conversions: 2
    Cost per Conversion: $7.42
    Clicks: 4
    Even with limited data, the campaign is bringing real leads at a controlled cost.

    What was done:
    Proper keyword selection (high intent)
    Clean campaign structure
    Basic negative keywords setup
    Conversion tracking setup

    Insight:
    Learning phase doesn’t mean no results.
    If the setup is correct, you can start getting conversions early.

    Next Step:
    Optimize search terms
    Add more negative keywords
    Scale high-performing keywords
    Improve landing page experience
    This is just the beginning. With proper optimization, results will improve and scale.

    paper USA Cleaning Company Google Ads Case Study

    Project Overview
    A local cleaning company in the USA wanted to generate more phone calls and booked appointments through Google Ads. They were getting some clicks but very low conversion and high cost per lead.

    Problems Identified
    Low quality traffic from broad keywords
    No proper negative keyword strategy
    Weak ad copy with no strong call intent
    Conversion tracking was not properly set up
    Landing page was not optimized for mobile users

    Strategy Implemented
    Restructured campaigns with high intent keywords like house cleaning near me and same day cleaning service
    Added strong negative keywords to remove irrelevant traffic
    Rewrote ad copy focusing on urgency trust and local service
    Set up proper call tracking and form tracking
    Optimized landing page for mobile speed and clear call to action

    Results Achieved
    Clicks 26
    Phone Call Leads 12
    Total Conversions 12
    Total Cost 65.04 USD
    Cost per lead significantly reduced
    Conversion rate improved with more qualified calls
    Client started getting consistent daily inquiries

    Conclusion
    By fixing targeting improving ad messaging and setting up accurate tracking the campaign turned into a profitable lead generation system for the cleaning business

    paper Google Ads Case Study – American Hospital Dubai Gastroenterology

    A gastroenterology service in Dubai wanted more high-quality patient inquiries for treatments like acid reflux and digestive issues.

    Challenges
    Low number of qualified patient calls
    Ad disapprovals due to medical policy
    No proper conversion tracking
    Hard to measure real ROI

    What I did
    Targeted high intent keywords like “gastroenterologist Dubai” and “acid reflux treatment Dubai”
    Fixed ad copy to meet Google Ads medical policies
    Set up call tracking to track real patient leads
    Focused on location targeting for better reach

    Results
    9 clicks
    5 phone call leads
    5 conversions
    Avg CPC $3.26
    Some calls lasted over 18 minutes, showing real patient intent.

    If you need similar results for your business, DM me.