Mahsa Razaghzadeh
I’m a creative strategist and content developer with a strong background in campaign storytelling, structured communication, and instructional content creation.
About
I’m a creative strategist and content developer with a strong background in campaign storytelling, structured communication, and instructional content creation.
Over the past few years, I’ve worked on developing strategic, educational, and brand-driven materials that combine clarity, engagement, and creativity — always with a focus on how people learn, feel, and interact with information.
I’m highly organized, collaborative, and comfortable managing complex projects under tight deadlines.
I’d love the opportunity to contribute to this project by bringing both creativity and precision to the development of your TVET learning materials.
- Joined February 2025
Languages
- EnglishAdvanced
- ArabicBeginner
- PersianFluent
Industry experience
- Media & Entertainment
- Professional Services
- Healthcare
- Life Sciences
- Retail
More experts in Muscat, Oman
Work experience· 8 roles
Developed localized content strategies aligned with global Samsung campaigns, tailoring Instagram launch plans for flagship products such as Galaxy Z Fold7 and Galaxy Watch 8. Designed and executed the Experience Zone campaign in sync with global guidelines, encompassing product education, influencer engagement, and interactive storytelling. Built influencer segmentation frameworks and implementation guidelines for various product lines. Scripted branded content scenarios for HamSam, Samsung’s smart TV platform for Persian-speaking users. Created and maintained a strategic content calendar that mirrored global timelines while addressing local cultural nuances and promotional priorities.
Planned and executed digital strategies for brands including Sebuma, Atopia, Sunsafe, Solaris, Expertage, Pigmenta, C Factor, Dermax, Nutrax, and Fulica RX. Developed BTL slogans and scenarios for promotional events in pharmacies, sports complexes, and outdoor venues. Managed a discreet brand-related skincare page, leveraging trends to indirectly promote company products.
Worked on a diverse portfolio including finance, automotive services, and social media platforms. Created and executed a digital marketing campaign for Mdot Car to increase online visibility and user engagement through high-CTR search formats. Crafted campaign strategies and scenarios for Mdotcar and Arsoon.
Education
Certifications and awards
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