Mohammad Abdullah Khalid

Available to hire

Growth & performance marketing creative strategist and growth marketer with experience building performance-driven creative systems for SaaS, tech, and marketing brands across the US and MEN A (sic).

About

Growth & performance marketing creative strategist and growth marketer with experience building performance-driven creative systems for SaaS, tech, and marketing brands across the US and MEN A (sic). Leads creative strategy and performance direction for B2B tech clients, using AI-assisted workflows and high-volume creative testing to improve conversions.

Has hands-on experience across paid social and analytics—translating campaign data into actionable insights (CTR, CPA, conversion rate), building dashboards, optimizing budgets, and delivering end-to-end paid media workflows from media planning through reporting.

  • 3 years' experience
  • Joined May 2026

Languages

  • EnglishFluent
  • UrduAdvanced
  • Panjabi, PunjabiIntermediate

Industry experience

  • Software & Internet
  • Media & Entertainment
  • Professional Services
  • Education
  • Other
  • Retail
  • Real Estate & Construction

Work experience· 9 roles

Marketing Manager (Creative Strategy & Growth) · HyperGrowthOct 2025 – Present · 1 yr 2 mos

Lead creative strategy and performance direction for B2B tech and US clients, developing high-converting ad concepts and messaging angles. Built AI-assisted creative workflows using generative video and automation tools (including Kling and Nano Banana), increasing production by 40%. Launch and test 30+ creative tests per month across hooks, messaging, UGC-style concepts, and videos to improve engagement and conversion performance.

AI Marketing Analyst (Strategic Alliance) · RevloudJun 2025 – Oct 2025 · 5 mos

Analyzed campaign performance for US real estate clients, translating data into insights to improve CTR, CPA, and conversion rate while supporting agile marketing initiatives. Designed and maintained analytics dashboards to monitor KPIs, performed keyword research, optimized budget allocation, and ensured alignment of campaign performance with business goals.

AI Marketing Analyst (Strategic Alliance) · RevCloudJun 2025 – Oct 2025 · 5 mos

Analyze campaign performance for the US real estate clients, translating data into insights to improve CTR, CPA, and conversion rates while supporting agile marketing initiatives. Designed and maintained analytics dashboards to monitor KPIs, performance keyword research, optimize budget allocation, and ensure campaign performance is aligned with business goals.

Senior Account Executive · Your HandleSep 2024 – Apr 2025 · 8 mos
Global Marketing Intern · NetSol Technologies Ltd.Aug 2024 – Sep 2024 · 2 mos
Marketing Intern · COLABSJun 2024 – Aug 2024 · 3 mos
Teaching Associate · Lahore School of EconomicsAug 2023 – Present · 3 yrs 4 mos
Senior Writer, Content Strategy · ProperGanda, PGBazaarMar 2023 – Dec 2023 · 10 mos

Education

BBA (Hons) Double Major in Marketing and Finance · Lahore School of Economics, Lahore, Pakistan2030 – 2025
Intermediate (Physics, Chemistry, Biology) · Forman Christian College, A Chartered University, Lahore, Pakistan2030 – 2021
BB A (Hons) Double Major in Marketing and Finance · Lahore School of Economics2030 – 2025
Intermediate (Physics, Chemistry, Biology) · Forman Christian College, A Chartered University Lahore2030 – 2021

Certifications and awards· 5

HubSpot Academy - Digital Marketing & SEO Certification2030 – 2026
Intro to Prompt Engineering - Simplilearn2025 – 2026
Motion Creative Strategy Bootcamp2026
Digital Marketing & SEO Certified2024 – 2026

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