Hi, I’m Makar Ulitin. I’m a marketing and digital campaigns professional who loves turning data into engaging campaigns. Over the past few years I’ve partnered with innovation centers, cultural venues, and healthcare organizations to drive customer engagement, deliver digital education initiatives, and coordinate multi-market campaigns. I’m skilled at stakeholder management, CRM & marketing automation, content production, and analytics. I enjoy building scalable social media pipelines, coordinating cross-functional teams, and turning complex projects into measurable results that resonate with diverse audiences.…

Makar Ulitin

Hi, I’m Makar Ulitin. I’m a marketing and digital campaigns professional who loves turning data into engaging campaigns. Over the past few years I’ve partnered with innovation centers, cultural venues, and healthcare organizations to drive customer engagement, deliver digital education initiatives, and coordinate multi-market campaigns. I’m skilled at stakeholder management, CRM & marketing automation, content production, and analytics. I enjoy building scalable social media pipelines, coordinating cross-functional teams, and turning complex projects into measurable results that resonate with diverse audiences.…

Available to hire

Hi, I’m Makar Ulitin. I’m a marketing and digital campaigns professional who loves turning data into engaging campaigns. Over the past few years I’ve partnered with innovation centers, cultural venues, and healthcare organizations to drive customer engagement, deliver digital education initiatives, and coordinate multi-market campaigns.

I’m skilled at stakeholder management, CRM & marketing automation, content production, and analytics. I enjoy building scalable social media pipelines, coordinating cross-functional teams, and turning complex projects into measurable results that resonate with diverse audiences.

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Skills

Experience Level

Language

English
Advanced

Work Experience

Marketing Specialist, Customer Engagement and Project Coordinator at Innovation Center “Partus”
September 1, 2022 - December 31, 2023
Advised 10 internal stakeholders on digital learning initiatives, acting as the primary contact for project planning and implementation. Managed 3 concurrent projects including the DeMarkt local fair, open lectures, and screenings, tracking milestones and work packages to ensure on-time delivery and budget adherence. Coordinated internal and external media creators during photo and video production for large-scale public events attended by 120K visitors, ensuring brand guideline compliance and high-quality deliverables. Delivered 4 end-to-end digital education projects, including an online medical learning platform, managing development from concept to finalised content and meeting all deadlines. Coordinated production of 20+ promotional assets including videos, banners, brochures, and digital ads. Collaborated with SMEs to assess training needs of 100+ medical professionals, developing 6+ tailored solutions. Analysed campaign performance using Google Ads and Excel, identifying key met
Marketing Specialist, Customer Engagement and Project Coordinator at 4K Cultural Center
January 1, 2022 - August 31, 2022
Social Media Campaigns and Communications Expert. Advised 10 internal stakeholders on digital learning initiatives, acting as the primary contact for project planning and implementation. Managed 3 concurrent projects including the DeMarkt local fair, open lectures, and screenings, tracking milestones and work packages to ensure on-time delivery and budget adherence. Coordinated internal and external media creators during photo and video production for large-scale public events attended by 120K visitors, ensuring brand guideline compliance and high-quality deliverables. Delivered 4 end-to-end digital education projects, including an online medical learning platform, managing development from concept to finalised content and meeting all deadlines. Coordinated production of 20+ promotional assets including videos, banners, brochures, and digital ads. Collaborated with SMEs to assess training needs of 100+ medical professionals, developing 6+ tailored solutions. Analyzed campaign performan
Digital Campaign Specialist at Roche
April 1, 2024 - January 31, 2025
Coordinated localisation of global media campaigns by collaborating with 6 EMEA stakeholders via Trello and managing the international production team in Synops, ensuring timely delivery and regional market alignment. Tracked campaign performance using Google Analytics and created data visualisations in Microsoft Excel, providing clear insights that supported ongoing optimisation of international marketing initiatives. Analysed campaign management work flows and implemented a new CRM system, streamlining internal communication and improving coordination across campaign planning and execution. Prepared and presented performance reports using Google Slides, PowerPoint, and Lucid, translating campaign data into structured insights for cross-team decision-making.
Content and Community Operations Manager at Software Startup “Mechanics”
May 1, 2021 - December 31, 2021
Led social media operations across 6 channels, aligning content with brand guidelines and industry trends; scheduled weekly publishing in Sprout and produced static and video content with the Innovation Engineer using CapCut and Canva, increasing average content impressions to ~100K per post. Built scalable social media infrastructure by implementing an Asana content calendar for cross-team visibility and creating a centralised Google Drive content library, enabling long-term planning and rapid asset reuse. Designed and executed an AI/LLM visibility program, generating brand presence reports in Profound and Peec AI and coordinating 30 KOLs to engage with 30+ high-impact threads and 60+ new posts, increasing ChatGPT brand mentions by 25%. Expanded influencer marketing pipeline by sourcing 30 creators monthly, building a keyword-indexed database of 600+ in influencers in Google Sheets, and managing collaborations via Salesforce and Magento, including automated sample-order workflows that
Content and Community Operations Manager at Formlabs
June 1, 2025 - February 28, 2026
Led social media operations across 6 channels, aligning content with brand guidelines and industry trends; scheduled weekly publishing in Sprout and produced static and video content with the Innovation Engineer using CapCut and Canva, increasing average content impressions to ~100K per post. Built scalable social media infrastructure by implementing an Asana content calendar for cross-team visibility and creating a centralised Google Drive content library, enabling long-term planning and rapid asset reuse. Designed and executed an AI/LLM visibility program, generating brand presence reports in Profound and Peec AI and coordinating 30 KOLs to engage with 30+ high-impact threads and 60+ new posts, increasing ChatGPT brand mentions by 25%. Expanded influencer marketing pipeline by sourcing 30 creators monthly, building a keyword-indexed database of 600+ in influencers in Google Sheets, and managing collaborations via Salesforce and Magento, including automated sample-order workflows that

Education

BA Marketing at Corvinus University of Budapest
January 1, 2018 - January 1, 2020
MA Communications and Media Science at Corvinus University of Budapest
January 1, 2021 - January 1, 2025
Certification at Waseda University of Tokyo
January 1, 2019 - January 1, 2020
Visual Campaign Specialist at Magyar Művészeti Akadémia
September 1, 2022 - December 1, 2022

Qualifications

Certification - Waseda University of Tokyo
January 1, 2019 - January 1, 2020
IELTS 7.5
January 11, 2030 - March 19, 2026
Visual Campaign Specialist
September 1, 2022 - December 1, 2022

Industry Experience

Media & Entertainment, Education, Healthcare, Software & Internet, Professional Services

Skills

Experience Level