Alejandra Gutiérrez Moreno

Available to hire

Hi, I’m Alejandra a bilingual visual artist specializing in illustration, 3D design and digital storytelling.

About

Hi, I’m Alejandra a bilingual visual artist specializing in illustration, 3D design and digital storytelling. I thrive on turning ideas into engaging visuals and intuitive experiences that connect brands with their audiences.

I combine traditional drawing with digital painting, video editing, and UX-informed prototyping to craft compelling narratives for social media, editorial projects, and education. I’m passionate about collaborating on cohesive brand identities and high-quality artifacts that tell a story.

  • Joined March 2025

Industry experience

  • Media & Entertainment
  • Professional Services
  • Education
  • Retail
  • Software & Internet
  • Other

Projects · 2

Work experience· 17 roles

Freelance Illustrator · Independent WorkDec 2025 – Jul 2025

Development of custom illustrations in various styles and formats. Creation of characters, scenes, and visual concepts. Proficient in both digital and traditional techniques, with a strong focus on detail, visual storytelling, and aesthetic consistency.

Editorial Designer / Illustrator · Ustáriz & AbogadosJul 2024 – Present · 2 yrs 5 mos

Editorial design and layout; corporate presentations; visual content creation.

Graphic Designer · Ustáriz & AbogadosJul 2024 – Present · 2 yrs 5 mos

Design and prototyping of web applications with a focus on user experience (UX), ensuring intuitive and user-friendly interfaces. Responsible for the attractive and professional design of corporate presentations and the creation of visual content for social media aligned with brand identity. Production of audiovisual content, including video recording and editing. Coordination and comprehensive management of department projects, ensuring the achievement of objectives, deadlines, and quality standards.

Graphic Designer · Ustáriz & AbogadosJul 2024 – Present · 2 yrs 5 mos
Freelance Video Editing · CommissionsDec 2023 – Jul 2025 · 1 yr 8 mos
Editorial Design and Layout · Independent WorkDec 2023 – Jul 2025 · 1 yr 8 mos
Freelance Video Editing · CommissionsDec 2023 – Jul 2025 · 1 yr 8 mos
Editorial Design and Layout · Independent WorkDec 2023 – Jul 2025 · 1 yr 8 mos

Education· 8

Visual Arts · Pontificia Universidad Javeriana2019 – 2024
Visual Arts · Pontificia Universidad Javeriana2019 – 2024
Diploma in 3D Animation · University of San Buena Aventura2023
Bachelor's degree · Pontificia Universidad Javeriana2030 – 2026

Certifications and awards· 9

Diploma in 3D Animation2023
Color Theory: How to Apply It to Your Images2024
Creating Expressive Characters for Animation2023
Cinematic Digital Illustration with Photoshop2022

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