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I am an International Marketing and Advertising student passionate about digital marketing, brand management, and market research. I enjoy analyzing consumer behavior and developing strategic proposals that strengthen brand identity and make an impact in highly competitive markets. I have practical experience creating engaging digital content, managing social media campaigns, and conducting market research projects for notable brands. I am proactive, adaptable, and thrive working within multicultural teams while paying attention to detail and organization.…I am an International Marketing and Advertising student passionate about digital marketing, brand management, and market research. I enjoy analyzing consumer behavior and developing strategic proposals that strengthen brand identity and make an impact in highly competitive markets. I have practical experience creating engaging digital content, managing social media campaigns, and conducting market research projects for notable brands. I am proactive, adaptable, and thrive working within multicultural teams while paying attention to detail and organization.

Manuela Bueno

Content Creator, UGC Creator, Marketer, +4

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I am an International Marketing and Advertising student passionate about digital marketing, brand management, and market research. I enjoy analyzing consumer behavior and developing strategic proposals that strengthen brand identity and make an impact in highly competitive markets. I have practical experience creating engaging digital content, managing social media campaigns, and conducting market research projects for notable brands. I am proactive, adaptable, and thrive working within multicultural teams while paying attention to detail and organization.…I am an International Marketing and Advertising student passionate about digital marketing, brand management, and market research. I enjoy analyzing consumer behavior and developing strategic proposals that strengthen brand identity and make an impact in highly competitive markets. I have practical experience creating engaging digital content, managing social media campaigns, and conducting market research projects for notable brands. I am proactive, adaptable, and thrive working within multicultural teams while paying attention to detail and organization.

Available to hire

I am an International Marketing and Advertising student passionate about digital marketing, brand management, and market research. I enjoy analyzing consumer behavior and developing strategic proposals that strengthen brand identity and make an impact in highly competitive markets.

I have practical experience creating engaging digital content, managing social media campaigns, and conducting market research projects for notable brands. I am proactive, adaptable, and thrive working within multicultural teams while paying attention to detail and organization.

Skills

Experience Level

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Intermediate

French

Advanced

Work Experience

Content Creator at Red Bull

March 1, 2025 - Present

Developed over 30 pieces of content, including reels, TikToks, and stories for Instagram and TikTok. Managed publications that led to a 50% growth in audience and enhanced brand positioning.

Content Creator at Freelance / Independent

December 1, 2024 - Present

Created strategic UGC content for TikTok and Instagram. Collaborated with brands including KFC, Red Bull, Savital, and Butcher to boost reach and engagement.

Commercial Advisor – Event Media Marathon at MYL de Colombia – New Balance

June 30, 2024 - August 27, 2025

Provided commercial advising and client support during the Cali Media Marathon. Promoted New Balance products emphasizing features and benefits to drive sales and customer loyalty.

Market Research Analyst at Unilever (Cali) – Universidad ICESI

November 30, 2023 - August 27, 2025

Conducted market research analysis for Dove, including brand audits in three categories and strategic findings to improve positioning.

Market Research Analyst at Harinera del Valle S.A (Cali) – Universidad ICESI

November 30, 2023 - August 27, 2025

Developed a value proposition for a healthy product line based on market analysis and trend research.

New Product Evaluation Analyst at Cervecería Antaño (Cali) – Universidad ICESI

November 30, 2022 - August 27, 2025

Performed market and competitor analysis for Hard Seltzer products, providing recommendations on positioning and launch strategies.

Content Creator at Red Bull

March 1, 2025 - Present

Produced and managed over 30 digital assets including reels, TikToks, and stories for Instagram and TikTok, achieving a 50% growth in audience and enhanced brand positioning.

Content Creator at Independiente

December 1, 2024 - Present

Created content for TikTok and Instagram, collaborating with brands such as KFC, Red Bull, Savital, and Butcher. Developed UGC content and strategic posts to increase reach and engagement.

Sales Advisor – Cali Half Marathon Event at MYL de Colombia – New Balance

June 30, 2024 - August 27, 2025

Provided sales advice and customer support during the Cali Half Marathon event. Promoted New Balance products by highlighting their features and benefits to boost sales and customer loyalty.