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I am a versatile and detail-oriented designer with substantial experience in graphic design and art direction, delivering visually stunning solutions for diverse clients and industries. I thrive on developing brand identities and immersive design experiences. I also excel at managing projects end-to-end, from concept to delivery, ensuring on-time, on-budget outcomes and client satisfaction. I enjoy mentoring junior designers and building strong relationships with senior management and clients in manufacturing and food & hospitality sectors. I lead branding strategies, coordinate cross-functional teams, and stay curious about new tools and trends to keep designs fresh and effective.…I am a versatile and detail-oriented designer with substantial experience in graphic design and art direction, delivering visually stunning solutions for diverse clients and industries. I thrive on developing brand identities and immersive design experiences. I also excel at managing projects end-to-end, from concept to delivery, ensuring on-time, on-budget outcomes and client satisfaction. I enjoy mentoring junior designers and building strong relationships with senior management and clients in manufacturing and food & hospitality sectors. I lead branding strategies, coordinate cross-functional teams, and stay curious about new tools and trends to keep designs fresh and effective.

Marcela Covarrubias

PRO

Graphic Designer, Art Director, Brand Designer, +3

5.0 (1 review)

I am a versatile and detail-oriented designer with substantial experience in graphic design and art direction, delivering visually stunning solutions for diverse clients and industries. I thrive on developing brand identities and immersive design experiences. I also excel at managing projects end-to-end, from concept to delivery, ensuring on-time, on-budget outcomes and client satisfaction. I enjoy mentoring junior designers and building strong relationships with senior management and clients in manufacturing and food & hospitality sectors. I lead branding strategies, coordinate cross-functional teams, and stay curious about new tools and trends to keep designs fresh and effective.…I am a versatile and detail-oriented designer with substantial experience in graphic design and art direction, delivering visually stunning solutions for diverse clients and industries. I thrive on developing brand identities and immersive design experiences. I also excel at managing projects end-to-end, from concept to delivery, ensuring on-time, on-budget outcomes and client satisfaction. I enjoy mentoring junior designers and building strong relationships with senior management and clients in manufacturing and food & hospitality sectors. I lead branding strategies, coordinate cross-functional teams, and stay curious about new tools and trends to keep designs fresh and effective.

Available to hire

I am a versatile and detail-oriented designer with substantial experience in graphic design and art direction, delivering visually stunning solutions for diverse clients and industries. I thrive on developing brand identities and immersive design experiences. I also excel at managing projects end-to-end, from concept to delivery, ensuring on-time, on-budget outcomes and client satisfaction. I enjoy mentoring junior designers and building strong relationships with senior management and clients in manufacturing and food & hospitality sectors.

I lead branding strategies, coordinate cross-functional teams, and stay curious about new tools and trends to keep designs fresh and effective.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Sr. Graphic Designer, Art Director (Freelance) at Rivmedia Group, Inc.

January 1, 2008 - Present

Manage all phases of project scopes, including social media content, design and print collateral; develop branding strategies for the food and hospitality industries; create printed collateral and marketing sales presentations; monitor layout, photography concepts, press checks, catalog production, POP materials, ads, banners, packaging, and label design; delivered campaigns for clients including Sereniti Foundation, Xhunca Products, Brüllen Tools, The Gramercy Miami, Kiki On the River, and El Santo Restaurant & Taquería; increased brand identity for Four Seasons Hotel Mexico and St. Regis Hotel Mexico; developed packaging for product launches with global teams.