I am a multifaceted professional with expertise in marketing and advertising, television production, institutional branding, print and outdoor media, sound branding consulting, music production, and DJing. Over the years, I have led diverse teams and managed projects that drive innovation and change, aligning with marketplace trends. I specialize in both online and offline media projects, including multi-channel entertainment and media markets. My career spans freelancing in strategic branding and content creation for social media clients worldwide, leadership roles as a creative and visual branding director for a global media giant, and music production that has earned Grammy nominations and Billboard chart success. I am passionate about inspiring people through communication and spreading core brand values in corporate, personal, and community contexts.

Marcos Carvalho

I am a multifaceted professional with expertise in marketing and advertising, television production, institutional branding, print and outdoor media, sound branding consulting, music production, and DJing. Over the years, I have led diverse teams and managed projects that drive innovation and change, aligning with marketplace trends. I specialize in both online and offline media projects, including multi-channel entertainment and media markets. My career spans freelancing in strategic branding and content creation for social media clients worldwide, leadership roles as a creative and visual branding director for a global media giant, and music production that has earned Grammy nominations and Billboard chart success. I am passionate about inspiring people through communication and spreading core brand values in corporate, personal, and community contexts.

Available to hire

I am a multifaceted professional with expertise in marketing and advertising, television production, institutional branding, print and outdoor media, sound branding consulting, music production, and DJing. Over the years, I have led diverse teams and managed projects that drive innovation and change, aligning with marketplace trends. I specialize in both online and offline media projects, including multi-channel entertainment and media markets.

My career spans freelancing in strategic branding and content creation for social media clients worldwide, leadership roles as a creative and visual branding director for a global media giant, and music production that has earned Grammy nominations and Billboard chart success. I am passionate about inspiring people through communication and spreading core brand values in corporate, personal, and community contexts.

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Language

Portuguese
Fluent
English
Fluent
Spanish; Castilian
Beginner

Work Experience

Freelancer - Advertising & Digital Marketing at Self-employed
December 31, 2025 - August 27, 2025
Developed strategic branding and content for social media and digital marketing campaigns for various domestic and international clients from 2019 to 2025. Clients include record labels, clothing brands, architecture firms, automotive companies, and hospitality businesses across the USA, Brazil, Europe, and Fiji.
Advertising & Graphic Designer at Agua Caliente Casinos
December 31, 2023 - August 27, 2025
Responsible for creating and developing strategic graphic design for internal and external communications. Ensured brand concept alignment across multiple internal clients. Handled integrated marketing and branding communications from print materials to digital and video production.
Advertising & Promotion Manager at Globo TV Network
December 31, 2017 - August 27, 2025
Led creative direction and visual branding for the largest television network in Brazil between 2000 and 2017. Managed all electronic and press media production, internal and external television production, brand alignment, and strategic planning. Developed integrated marketing, communication, and brand plans for 24/7 global media giant. Notable achievements include leading the launch campaign for the first digital TV in Sao Luis/Maranhao, winning Globo TV Programming Excellence Award 2016, and serving as Executive Director of Mirante Esporte Award.
Music Producer & DJ at ALTAR
January 1, 2000 - Present
Part of the house music duo ALTAR since 2000, producing and promoting music internationally. Achieved multiple Billboard Top 5 hits, including a #1 Billboard Dance Club Play hit. Managed record label marketing and promotion. Grammy nominee and voting member of the Recording Academy.
Elementary English Teacher at NCL Federal University of Maranhão
December 31, 2009 - August 27, 2025
Taught English to primary and elementary school children from 2005 to 2009.
Freelancer - Advertising & Digital Marketing at Self-employed
January 1, 2025 - August 27, 2025
Developed strategic branding and social media content for diverse international clients across music, fashion, architecture, automotive, and hospitality sectors. Leveraged broad marketing and advertising expertise to achieve client-specific goals from 2019 to 2025 in the San Francisco and Palm Springs area.
Advertising & Graphic Designer at Agua Caliente Casinos
January 1, 2023 - August 27, 2025
Designed strategic graphic materials for internal and external communications, ensuring brand concept alignment across multiple internal clients. Managed integrated marketing, branding communication, print, digital, and video production projects from 2022 to 2023 in Rancho Mirage, California.
Advertising & Promotion Manager at Globo TV Network
January 1, 2017 - August 27, 2025
Led creative direction and visual branding for Brazil's largest television network. Oversaw electronic and press media, internal and external TV production, brand consistency, and strategic planning for integrated marketing and communication. Managed and directed a team of 10 professionals and collaborated across broad client teams from 2000 to 2017.
Music Producer & DJ at ALTAR
January 1, 2000 - Present
Co-produced and performed in the house music duo ALTAR, achieving multiple Billboard Top 5 hits including a #1 Billboard Dance Club Play collaboration. Managed record label marketing and promotion from 2000 to present, based in San Francisco, Palm Springs, and São Paulo.
Elementary English Teacher at NCL Federal University of Maranhão
January 1, 2009 - August 27, 2025
Taught English to primary and elementary school children, contributing to language education from 2005 to 2009 in Brazil.

Education

Master of Business Administration (MBA) Marketing at Fundação Getulio Vargas (FGV)
January 1, 2004 - December 31, 2006
Bachelor of Social Communication at University UNICEUMA
January 1, 1999 - December 31, 2002
Master of Business Administration (MBA) Marketing at Fundação Getulio Vargas (FGV)
January 1, 2004 - January 1, 2006
Bachelor of Social Communication at University UNICEUMA
January 1, 1999 - January 1, 2002

Qualifications

Digital Marketing Certificate
January 1, 2017 - August 27, 2025
English Course Certificate
January 1, 2017 - August 27, 2025
English Course
January 1, 2017 - January 1, 2017
Digital Marketing Certification
January 1, 2017 - January 1, 2017

Industry Experience

Media & Entertainment, Consumer Goods, Travel & Hospitality, Education, Professional Services