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Detail-oriented and communicative digital marketing and consumer behavior student based in Spain, with strong analytical thinking focused on evaluating content dynamics and cultural relevance within social media platforms. Experienced in independent content creation, video editing, and digital community management, eager to leverage communication skills and a deep understanding of internet culture to train and optimize AI-generated social media content.…Detail-oriented and communicative digital marketing and consumer behavior student based in Spain, with strong analytical thinking focused on evaluating content dynamics and cultural relevance within social media platforms. Experienced in independent content creation, video editing, and digital community management, eager to leverage communication skills and a deep understanding of internet culture to train and optimize AI-generated social media content.

María Karla López C.

Digital Marketer, Content Creator, Social Media Manager, +2

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Detail-oriented and communicative digital marketing and consumer behavior student based in Spain, with strong analytical thinking focused on evaluating content dynamics and cultural relevance within social media platforms. Experienced in independent content creation, video editing, and digital community management, eager to leverage communication skills and a deep understanding of internet culture to train and optimize AI-generated social media content.…Detail-oriented and communicative digital marketing and consumer behavior student based in Spain, with strong analytical thinking focused on evaluating content dynamics and cultural relevance within social media platforms. Experienced in independent content creation, video editing, and digital community management, eager to leverage communication skills and a deep understanding of internet culture to train and optimize AI-generated social media content.

Available to hire

Detail-oriented and communicative digital marketing and consumer behavior student based in Spain, with strong analytical thinking focused on evaluating content dynamics and cultural relevance within social media platforms.
Experienced in independent content creation, video editing, and digital community management, eager to leverage communication skills and a deep understanding of internet culture to train and optimize AI-generated social media content.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Intermediate

Work Experience

Freelance Visual Campaign Project (Private Health Clinic) at Private Health Clinic (Lanzarote, Spain)

June 1, 2025 - August 31, 2025

Designed a localized visual advertising campaign tailored specifically to patients in the healthcare sector. Applied consumer behavior principles to deliver a clean, professional aesthetic that communicates authority, hygiene, and trust. Evaluated brand guidelines to ensure all messaging and design layouts remained highly relevant and culturally appropriate.

Content Creator & Community Manager (Personal Brand) at Instagram platform (personal brand)

January 1, 2025 - Present

Manage an independent social media account focused on psychology, productivity, and organization. Handle end-to-end content production including scriptwriting, filming, high-quality video editing, and publishing. Analyze audience interactions and platform metrics to assess content resonance and adapt to changing visual trends. Troubleshoot platform integration challenges and manage automated workflows independently.