Hello, I’m Mariana Alves. I’m a freelance design lead with expertise in visual identity and global environmental design for events with 100,000+ attendees. I lead a remote team of five designers and deliver environmental graphics, wayfinding, spatial branding, and large-scale print production for events featuring global CEOs and internationally recognised speakers and celebrities. My responsibilities include reviewing all design work for brand consistency, developing allocation plans, preparing production files, coordinating with print suppliers, and supporting on-site installation. I work closely with event managers during site visits to identify opportunities to elevate spaces and create meaningful attendee experiences, including conducting venue walk-throughs to flag improvements for future editions.

Mariana Alves

Hello, I’m Mariana Alves. I’m a freelance design lead with expertise in visual identity and global environmental design for events with 100,000+ attendees. I lead a remote team of five designers and deliver environmental graphics, wayfinding, spatial branding, and large-scale print production for events featuring global CEOs and internationally recognised speakers and celebrities. My responsibilities include reviewing all design work for brand consistency, developing allocation plans, preparing production files, coordinating with print suppliers, and supporting on-site installation. I work closely with event managers during site visits to identify opportunities to elevate spaces and create meaningful attendee experiences, including conducting venue walk-throughs to flag improvements for future editions.

Available to hire

Hello, I’m Mariana Alves. I’m a freelance design lead with expertise in visual identity and global environmental design for events with 100,000+ attendees.

I lead a remote team of five designers and deliver environmental graphics, wayfinding, spatial branding, and large-scale print production for events featuring global CEOs and internationally recognised speakers and celebrities. My responsibilities include reviewing all design work for brand consistency, developing allocation plans, preparing production files, coordinating with print suppliers, and supporting on-site installation. I work closely with event managers during site visits to identify opportunities to elevate spaces and create meaningful attendee experiences, including conducting venue walk-throughs to flag improvements for future editions.

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Language

Portuguese
Fluent
English
Fluent
Spanish; Castilian
Advanced
German
Beginner
Catalan; Valencian
Advanced

Work Experience

Graphic & Motion Designer at Producciones del Barrio, Barcelona
September 1, 2022 - September 1, 2022
Graphic and motion design for events and production materials.
Senior Designer - Event Design at Producciones del Barrio, Barcelona
December 1, 2023 - December 1, 2023
Senior designer for event design, leading creative execution and branding for events.
Senior Graphic Designer at Inventions Event Architect, Barcelona
October 1, 2021 - October 1, 2021
Senior graphic designer supporting event architecture visuals.
Senior Graphic Designer at AIR 8 Tech International, Barcelona
March 1, 2020 - March 1, 2020
Senior graphic designer contributing to branding and creative production.
Graphic Designer at European People's Party, Brussels
March 1, 2020 - March 1, 2020
Graphic designer for campaigns and communications; collaboration with leadership teams.
Graphic & Motion Designer at Producciones del Barrio
September 1, 2022 - November 8, 2025
Graphic and motion design for events and branding projects.
Senior Designer - Event Design at Producciones del Barrio
December 31, 2023 - December 31, 2023
Senior designer focusing on event design and motion for client campaigns.
Senior Graphic Designer at Iventions Event Architect
October 1, 2021 - October 1, 2021
Led graphic design for event architecture projects and related branding deliverables.
Senior Graphic Designer at AIR 8 Tech International
March 31, 2020 - March 31, 2020
Contributed as senior graphic designer across branding and marketing materials.
Team Lead - Event Design at Web Summit
September 1, 2014 - July 1, 2017
Led a remote team of five designers delivering environmental graphics, wayfinding, spatial branding, and large-scale print production for events hosting 100,000+ attendees. Collected brand guidelines, prepared production files, coordinated with print suppliers, and supported on-site installation. Worked with event managers during site visits to identify opportunities to elevate spaces and create meaningful attendee experiences.
Motion Designer at Producciones del Barrio
October 1, 2021 - September 30, 2022
Motion graphics, title sequences and branding for several documentaries.
Senior Environmental Designer at Iventions
October 1, 2020 - October 1, 2021
Designing powerful experiences and events. Led design from brief to branding elements and allocation plans; collaborated with product managers to tailor experiences and events.
Graphic & Environmental Designer at European People's Party
April 1, 2018 - March 1, 2020
Designed visual identity, onsite venue branding, and marketing materials. Created online visuals and short videos for big screens, along with large outdoor banners, posters, wayfinding signage, and full venue branding.
Freelancer Environmental Designer at Self-Employed
February 1, 2026 - Present
Independent design and art direction supporting studios, agencies, and organizations worldwide. Remote and on-site support for transforming spaces, events, and stories through cohesive design.
Graphic & Environmental Designer at European People’s Party
April 1, 2018 - March 1, 2020
Design and development of the event’s visual identity, onsite venue branding, and marketing materials. From online communication—social media visuals and short videos for big screens—to offline branding such as large outdoor banners, candidate posters, wayfinding signage, and full venue branding.
Freelance Environmental Designer at Self-employed / Freelance
February 1, 2026 - Present
I work independently as a designer and art director, supporting studios, agencies, and organisations worldwide. I provide both remote and on-site support, helping teams transform spaces, events, and stories through clear, cohesive, and impactful design.
Environmental Designer at Mariana Alves Studio
February 1, 2026 - Present
Leading design for spaces and experiences from brief to branding, allocation plans, and on-site installation; coordinating with production teams to realize cohesive attendee experiences.
Freelance Environmental Designer at Self-employed / Mariana Alves Studio
February 1, 2026 - Present
Independent designer and art director providing remote and on-site support for spaces, events, and stories through cohesive design.

Education

Master in Motion Graphics Design at BAU, University Center of Arts and Design of Barcelona
October 1, 2020 - June 1, 2022
BA in Design at School of Form, Porto Design
February 1, 2017 - July 1, 2017
Bachelor at University of Aveiro, Portugal
September 1, 2014 - July 1, 2017
Erasmus+ Study - Communication Design at School of Form, Poland
February 1, 2017 - July 1, 2017
Bachelor at University of Aveiro
September 1, 2014 - July 1, 2017
Erasmus+ Exchange - Communication Design at School of Form
February 1, 2017 - July 1, 2017
Master at BAU, Barcelona
October 1, 2020 - June 1, 2022
Bachelor at University of Aveiro
September 1, 2014 - July 1, 2017
Erasmus+ - Communication Design at School of Form, Poland
February 1, 2017 - July 1, 2017
Master in Motion Graphics at BAU, Barcelona
October 1, 2020 - June 1, 2022
Bachelor (Event Design/Design) at University of Aveiro
September 1, 2014 - July 1, 2017
Erasmus+ Exchange - Communication Design at School of Form
February 1, 2017 - July 1, 2017
Master in Motion Graphics at BAU, Barcelona
October 1, 2020 - June 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education, Travel & Hospitality, Software & Internet