Hi, I’m Mariana Silva, a Brand and Content focused Designer based in Porto. I collaborate with international teams and craft multilingual marketing materials, translating complex ideas into clear, engaging content and visual communication across marketing and sales channels. I have experience leading creative multidisciplinary teams and developing structured content, combining design, messaging, and strategy to deliver consistent and impactful communication across industries.

Mariana Silva

Hi, I’m Mariana Silva, a Brand and Content focused Designer based in Porto. I collaborate with international teams and craft multilingual marketing materials, translating complex ideas into clear, engaging content and visual communication across marketing and sales channels. I have experience leading creative multidisciplinary teams and developing structured content, combining design, messaging, and strategy to deliver consistent and impactful communication across industries.

Available to hire

Hi, I’m Mariana Silva, a Brand and Content focused Designer based in Porto. I collaborate with international teams and craft multilingual marketing materials, translating complex ideas into clear, engaging content and visual communication across marketing and sales channels.

I have experience leading creative multidisciplinary teams and developing structured content, combining design, messaging, and strategy to deliver consistent and impactful communication across industries.

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Experience Level

Expert
Expert
Expert

Language

Portuguese
Fluent
English
Fluent

Work Experience

Graphic Designer at Inovretail
January 1, 2024 - January 1, 2025
Designed UI/UX interfaces and developed over 20 print & digital marketing materials per month for global brands including Levi’s, Benetton, and Adidas. Contributed to organizing more than five annual events in Europe and the U.S., reaching audiences from 1,500 to 40,000 participants. Strengthened skills in creative design, technical execution, and event management while ensuring brand consistency. Produced around 70 digital and print materials per month for 20+ companies in automotive, tech, insurance, and African markets. Designed UI/UX interfaces for five websites and created videos, animations, and event collateral for over 80 events, including spatial mockups. Maintained brand consistency across diverse industries while delivering high-volume creative output.
Content Author at Universidade Europeia
January 1, 2018 - January 1, 2020
Developed and structured educational and editorial content for a Project Management course, translating complex concepts into clear, engaging materials. Created audience-focused content, including case studies, project briefs, and learning resources. Applied content strategy and storytelling principles to connect theory with real-world design practice. Ensured clarity, consistency, and engagement across all content formats.
Graphic Designer at Grupo JAP
January 1, 2021 - January 1, 2025
Led a team of 9 designers and copywriters, who handle over 45 tasks weekly. Acted as a coach to different seniority levels. Increased team efficiency by 15%, reducing delivery time by 1 day and cutting iterations per task, while fostering technical versatility. Continued to contribute hands-on to high-visibility projects while overseeing programs, stakeholder communication, collaborating with international teams, and the wider 50-member department.
Creative Department Lead at Grupo JAP
January 1, 2025 - Present
Lead the creative department, coordinating cross-disciplinary teams and overseeing high-visibility projects, with a focus on maintaining brand consistency across multiple channels and markets.

Education

Bachelor in Graphic Design and Advertising at ESMAD
January 1, 2014 - January 1, 2017
Postgraduate in Product & Service Innovation at ESMAD
January 1, 2017 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Software & Internet, Travel & Hospitality, Professional Services