Mariana Monstein

Available to hire

Hi, I am Mariana Monstein, a social media strategist and freelance consultant helping personal brands and influencer accounts grow with authentic storytelling.

About

Hi, I am Mariana Monstein, a social media strategist and freelance consultant helping personal brands and influencer accounts grow with authentic storytelling. I specialize in building content strategies that feel genuine, data-informed, and aligned with the creator’s voice. I thrive in remote, asynchronous environments and prioritize clear communication and accountability.

With a background in digital marketing and consumer behavior, I turn insights into engaging content that resonates with audiences and drives growth. I am passionate about storytelling and crafting sustainable strategies that reflect each creator’s unique identity.

  • 6 years' experience
  • Joined April 2026

Industry experience

  • Media & Entertainment
  • Professional Services
  • Software & Internet
  • Education
  • Retail
  • Travel & Hospitality

Work experience· 4 roles

Social Media Strategist & Creative Consultant · Casal Sem Cep (Freelance)May 2025 – Present · 1 yr 7 mos

Developed and managed the full social media strategy for a lifestyle and travel influencer couple with 100K+ followers across Instagram and YouTube; conducted monthly strategy calls; monitored analytics and adapted content; scripted and structured short-form and long-form video content; planned and maintained the content calendar; designed and executed the brand's first digital product launch; applied YouTube SEO to increase channel discoverability.

Social Media Strategist & Creative Consultant · Casal SemcepMay 2025 – Present · 1 yr 7 mos

Developed and managed the full social media strategy for a lifestyle and travel influencer couple with 100K+ followers across Instagram and YouTube. Conducted monthly strategy calls; analyzed analytics; scripted and structured short-form and long-form video content; maintained the content calendar; led the brand's first digital product launch and applied YouTube SEO to boost organic reach.

Marketing & Content Assistant · Diavelo Schweiz AGFeb 2025 – Sep 2025 · 8 mos

Planned and executed marketing campaigns across digital channels; shot and produced photo/video content; generated leads through targeted social content; managed online and in-store customer interactions to ensure a positive brand experience.

Brand Manager · CNA Language SchoolsJul 2019 – Jun 2024 · 5 yrs

Education

MBA – Neuroscience, Consumer Behavior & Marketing · PUCRS, Brazil2024 – 2025
Technologist Degree – Marketing Management in Digital Media · PUCPR, Brazil2030 – 2022
MBA – Neuroscience, Consumer Behavior & Marketing · PUCRS, Brazil2024 – 2025
Technologist Degree – Marketing Management in Digital Media · PUCPR, Brazil2030 – 2022

Certifications and awards

MBA – Neuroscience, Consumer Behavior & Marketing2024 – 2025
Technologist Degree – Marketing Management in Digital Media2030 – 2022

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