I'm Mariana, a Marketing and Creative Strategy student with hands-on internship experience in digital marketing, design, and brand development across multiple Mexican offices. I thrive on turning ideas into visually compelling campaigns and cohesive brand identities, collaborating with strategy, design, and paid media teams to drive measurable results. Currently pursuing degrees at Universidad de Monterrey and Lorenzo de' Medici while building a diverse portfolio of social media, video editing, and brand materials. Fluent in Spanish and English, with Italian conversational skills, I enjoy fast-paced, cross-functional environments and am excited to contribute to marketing and creative projects that resonate with audiences.

Mariana Isabel Navarro

I'm Mariana, a Marketing and Creative Strategy student with hands-on internship experience in digital marketing, design, and brand development across multiple Mexican offices. I thrive on turning ideas into visually compelling campaigns and cohesive brand identities, collaborating with strategy, design, and paid media teams to drive measurable results. Currently pursuing degrees at Universidad de Monterrey and Lorenzo de' Medici while building a diverse portfolio of social media, video editing, and brand materials. Fluent in Spanish and English, with Italian conversational skills, I enjoy fast-paced, cross-functional environments and am excited to contribute to marketing and creative projects that resonate with audiences.

Available to hire

I’m Mariana, a Marketing and Creative Strategy student with hands-on internship experience in digital marketing, design, and brand development across multiple Mexican offices. I thrive on turning ideas into visually compelling campaigns and cohesive brand identities, collaborating with strategy, design, and paid media teams to drive measurable results.

Currently pursuing degrees at Universidad de Monterrey and Lorenzo de’ Medici while building a diverse portfolio of social media, video editing, and brand materials. Fluent in Spanish and English, with Italian conversational skills, I enjoy fast-paced, cross-functional environments and am excited to contribute to marketing and creative projects that resonate with audiences.

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Language

Spanish; Castilian
Fluent
English
Fluent
Italian
Intermediate

Work Experience

Social Media Trainee at Interius
February 1, 2026 - April 1, 2026
Planned monthly social media content calendars and scheduled posts for multiple client accounts across platforms; wrote social media copy and supported the creation and editing of short-form video content for Meta, TikTok, and LinkedIn; collaborated with strategy, design, and paid media teams to execute campaigns and monitor performance metrics.
Design & Creative Strategy Intern (Digital Advertising) at Smartads
October 1, 2025 - January 31, 2026
Proposed and designed Meta Ads for clients across diverse industries, focusing on performance-driven visuals and messaging; utilized AI tools to generate and optimize ad creatives, social media posts, and video content, enhancing production efficiency and creative experimentation; adapted creative concepts to different brand identities and target audiences, ensuring visual consistency.
Part-Time Design Intern at Better Projects
October 1, 2023 - December 1, 2024
Applied video editing techniques using CapCut and Adobe Premier to craft visually captivating content that enhanced client engagement; actively collaborated in creative brainstorming sessions, driving innovative content strategies that exceeded client expectations; curated and managed comprehensive brand books and identity manuals, ensuring cohesive brand narratives across all client touchpoints; used Figma and Adobe Illustrator to design clients' social media strategy visuals and publicity flyers.
Marketing Summer Program at EvenGroup / Neutral Networks
May 1, 2023 - June 1, 2023
Designed and implemented a corporate social responsibility initiative, enhancing the company’s brand image and community engagement; conducted analysis of competitors' social media strategies, uncovering insights for the company’s market positioning and online presence; created professional templates and flyers that elevated the quality of sales presentations and optimized internal communication materials.
Client Project | Universidad de Monterrey – Strategy and Advertising Management at Zone Fitness and Zone Clinic
September 1, 2024 - December 1, 2024
Designed a 3-month Instagram content strategy integrating Zone Fitness and Zone Clinic to enhance brand synergy; conducted competitor research, SWOT analysis, market surveys, and developed three buyer personas to inform strategic decisions; defined advertising objectives and created a campaign communication strategy, including slogans, hashtags, and a media calendar.
Brand Manager at Fundación Fe Nuevo León (Social Service)
October 1, 2024 - May 1, 2025
Redesigned brandbook to enhance the visual identity based on their mission of promoting employee mental health and workplace well-being; created illustrations and graphic elements to support brand consistency across digital and print materials; developed a comprehensive brand deliverable, ensuring cohesive visual guidelines for future communication efforts.
Marketing Ambassador in Logistics and Innovation at Alumni Society of Bachelor’s Degree in Marketing and Creative Strategy
September 1, 2022 - May 1, 2023
Coordinated and promoted in-school events, including guest speaker sessions, increasing student engagement and attendance; supported event logistics and communication efforts, ensuring consistent messaging across promotional materials; collaborated with cross-functional teams to strengthen the visibility and positioning of the marketing program within the university.

Education

Bachelor Degree in Marketing and Creative Strategy at Universidad de Monterrey
August 1, 2022 - December 1, 2026
Bachelor Degree in Marketing and Creative Strategy at Lorenzo de' Medici - The Italian International Institute
January 1, 2025 - May 1, 2025
High School Diploma at American School Foundation of Monterrey
September 1, 2019 - June 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Media & Entertainment, Professional Services, Software & Internet