I am Mariana Viza, a seasoned social media and communications professional with 10+ years in government, automotive, and B2B sectors. I specialize in building and implementing high-quality communication plans, establishing social media channels from the ground up, and driving brand advocacy and cross-functional collaboration. I excel at data-driven insights, mentoring teams, and navigating complex organizational layers. I'm a proactive learner who thrives in fast-paced environments and loves turning trends into engaging content and meaningful conversations with audiences.

Mariana Naviza

I am Mariana Viza, a seasoned social media and communications professional with 10+ years in government, automotive, and B2B sectors. I specialize in building and implementing high-quality communication plans, establishing social media channels from the ground up, and driving brand advocacy and cross-functional collaboration. I excel at data-driven insights, mentoring teams, and navigating complex organizational layers. I'm a proactive learner who thrives in fast-paced environments and loves turning trends into engaging content and meaningful conversations with audiences.

Available to hire

I am Mariana Viza, a seasoned social media and communications professional with 10+ years in government, automotive, and B2B sectors. I specialize in building and implementing high-quality communication plans, establishing social media channels from the ground up, and driving brand advocacy and cross-functional collaboration.

I excel at data-driven insights, mentoring teams, and navigating complex organizational layers. I’m a proactive learner who thrives in fast-paced environments and loves turning trends into engaging content and meaningful conversations with audiences.

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Language

English
Fluent
Portuguese
Fluent
Spanish; Castilian
Fluent
French
Advanced

Work Experience

Senior Social Media Manager at Element Fleet Management
September 1, 2021 - Present
Strategize and implement high-quality organic social content across LinkedIn, X, Facebook and Instagram, ensuring alignment with business goals and audience engagement.
Group Social Content and Community Manager at Policaro Group
August 1, 2020 - September 1, 2021
Plan and develop content optimizing organic and paid social media across multiple digital channels; tell stories to nurture relationships with diverse audiences while maximizing social channel impact.
Special Events Resource Support at Elections Ontario
January 1, 2018 - January 1, 2018
Supported special events and communications team in planning and delivering internal events; liaised with training teams and attendees while tracking changes and managing central communications channels.
Public Relations and Social Media Manager at Brazilian Air Force (FAB)
January 1, 2012 - January 1, 2017
Provided daily communications support across the organization ensuring alignment of execution with communications goals; planned and executed internal engagement events and integrated communications strategies across social channels (Facebook, Instagram, etc.).

Education

Bachelor's Degree in Social Communications - Public Relations at Federal University of Goiás, Brazil
January 1, 2006 - January 1, 2009

Qualifications

Cross-Cultural Coaching Course
January 1, 2020 - January 1, 2020
Workplace Communications in Canada
January 1, 2018 - January 1, 2018

Industry Experience

Media & Entertainment, Government, Professional Services, Software & Internet, Education