Strategic communications leader with experience across regional and global initiatives for multinational companies in fast-paced, complex environments. I drive meaningful, engaging storytelling for companies, leaders, and employees, ensuring messaging connects with audiences. I have managed crises and built strategic communications programs that strengthen brand, leadership alignment, and employee engagement. Passionate about creating content that informs, inspires, and mobilizes stakeholders through effective communication.…

Marianela Rodríguez González

Strategic communications leader with experience across regional and global initiatives for multinational companies in fast-paced, complex environments. I drive meaningful, engaging storytelling for companies, leaders, and employees, ensuring messaging connects with audiences. I have managed crises and built strategic communications programs that strengthen brand, leadership alignment, and employee engagement. Passionate about creating content that informs, inspires, and mobilizes stakeholders through effective communication.…

Available to hire

Strategic communications leader with experience across regional and global initiatives for multinational companies in fast-paced, complex environments. I drive meaningful, engaging storytelling for companies, leaders, and employees, ensuring messaging connects with audiences.

I have managed crises and built strategic communications programs that strengthen brand, leadership alignment, and employee engagement. Passionate about creating content that informs, inspires, and mobilizes stakeholders through effective communication.

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Skills

Experience Level

Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Marketing Leader (IBERIA - Freelance) at VUSION
January 1, 2026 - Present
Develop and execute marketing campaigns to increase visibility of Vusion solutions and generate business opportunities. Create and adapt content across digital channels, events, sales materials, and customer success stories aligned with the company’s value proposition. Plan, coordinate, and manage participation in trade shows, corporate events, and activities with customers and partners.
Communications & Sustainability Manager (LATAM) at Pandora Jewelry S.A.
January 1, 2021 - January 1, 2025
Drive employee engagement through impactful internal communication. Advise leadership on employee engagement and change management initiatives. Own corporate social responsibility strategy. Manage crisis and brand-related communications. Lead event planning and management activities.
Regional Communications and Engagement Lead (LATAM) at Philips
January 1, 2014 - January 1, 2021
Lead communications across global and regional projects, focusing on employee communications and engagement. Create and manage content for intranet pages and internal social media channels to support alignment, culture, and engagement.
Marketing & Communications Executive at Marriott International
January 16, 2012 - December 13, 2013
Responsible for marketing, communications, advertising, and sales. Manage external communications, PR, and eCommerce. Perform social media management activities to support brand and commercial goals.

Education

Master’s Degree in Marketing and Commercial Management at EUDE
January 1, 2026 - April 30, 2027
Digital Transformation Diploma at Unikemia - IESA
January 1, 2021 - January 1, 2022
Social Media Management Diploma at CIAP - UCAB
January 1, 2011 - January 1, 2011
Master’s Degree in Marketing Management at CIAP - UCAB & EOI Spain
January 1, 2010 - January 1, 2011
Bachelor’s Degree in Communication at Universidad Católica Andrés Bello
January 1, 2003 - January 1, 2008

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Media & Entertainment, Non-Profit Organization, Professional Services, Financial Services, Healthcare, Retail, Travel & Hospitality, Software & Internet

Skills

Experience Level