I’m a Creative Director, Graphic Designer, and Art Director with a strong background in branding, campaign development, and digital/print media. I bring a cinematic, storytelling-focused approach to every project—especially for film, television, and entertainment experiences. I’ve led rebranding and marketing initiatives, managed social media growth, and directed photo/video production for product catalogs and promotional assets. I enjoy working directly with clients and teams to deliver cohesive visual systems that drive engagement and sales.

Mariana Moran

I’m a Creative Director, Graphic Designer, and Art Director with a strong background in branding, campaign development, and digital/print media. I bring a cinematic, storytelling-focused approach to every project—especially for film, television, and entertainment experiences. I’ve led rebranding and marketing initiatives, managed social media growth, and directed photo/video production for product catalogs and promotional assets. I enjoy working directly with clients and teams to deliver cohesive visual systems that drive engagement and sales.

Available to hire

I’m a Creative Director, Graphic Designer, and Art Director with a strong background in branding, campaign development, and digital/print media. I bring a cinematic, storytelling-focused approach to every project—especially for film, television, and entertainment experiences.

I’ve led rebranding and marketing initiatives, managed social media growth, and directed photo/video production for product catalogs and promotional assets. I enjoy working directly with clients and teams to deliver cohesive visual systems that drive engagement and sales.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Graphic Designer and Marketing Chief at Incredible Kettle Corn
January 1, 2025 - Present
Rebranded the brand and created POP signage, brand assets, and sales presentations. Launched email marketing campaigns that generated significant orders and sales growth. Managed social media accounts, achieving 300% growth in engagement and reach within the first six months. Provided photography and art direction for product catalogs and digital assets.
Creative Director / Graphic Designer at Luis Buñuel Film Institute
January 1, 2024 - Present
Led the institute’s rebranding, reorganizing and optimizing information, SEO, and e-commerce to improve a consistent flow for consumers and buyers, alongside consistent monthly sales growth. Managed social media accounts and the website to increase metrics and engagement. Developed visual presentation decks and branding materials for new projects, events, and expositions. Curated the exhibition “Buñuel: Master of Dreams” at the Museum of Surgical Science in Chicago (visual elements, curation, and event calendar). Developed video installation work for the exhibition’s “Room of Dreams” and managed editorial projects and poster/merch development.
Creative Artist & Graphic Designer (Freelance) at Freelance
January 1, 2011 - Present
Established and managed a freelance personal brand with a diverse client portfolio, specializing in presentation decks for entertainment industry clients (film and TV). Led and developed visual identity systems, brand positioning, promotions, and digital marketing for companies in retail, health, media, art, wellness, and food. Developed creative campaigns across print, outdoor/indoor advertising, and large-scale mall branding installations to maximize awareness with target audiences. Conceptualized logos, GIF animations, videos, websites, and social media channels; also performed video editing for streaming, podcasts, and vlogs.
Senior Graphic Designer at Octavo Arte
January 1, 2004 - January 1, 2025
Lead Senior Designer and Design Consultant for advertising campaigns and branding. Created brand imagery and visual campaigns for retail, corporate, and sports clients. Designed and developed monthly product catalogs alongside monthly ad campaigns for retail and fashion brands across print and digital media. Created POP materials for in-store marketing and promotion. Led design and production teams for brand experience activations, photo-ops, and event branding.

Education

Associate Degree - Photography at Centro de la Imagen
January 1, 2003 - January 1, 2005
Bachelor in Arts at PUCP
January 1, 1999 - January 1, 2004

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Education, Professional Services