Available to hire
Senior Brand & Visual Designer with 8+ years of experience building visual identities, design systems, and multi-channel content for brands across beauty, lifestyle, and hospitality. Background spanning editorial design at Condé Nast (Vanity Fair) and Grupo Planeta, advertising creative at Grupo Prisa, and brand & digital design for consumer brands.
Fluent in taking a brand from strategy to execution—identity, social media, paid media, and video. Comfortable owning end-to-end projects and collaborating with cross-functional teams remotely.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Spanish; Castilian
Fluent
English
Advanced
Work Experience
Freelance Brand & Visual Designer at Freelance
January 1, 2023 - PresentDelivered end-to-end brand identity systems (logo, typography, color, brand guidelines) for international clients across beauty, lifestyle, and hospitality, including Mastt, Enjoy Native, and Havana Kids. Adapted Sanoma’s in-house brand guidelines for the Spanish market, designing social media content, paid media, and offline event materials. Designed multi-channel campaign assets spanning social media, paid media, and web for 4+ active clients simultaneously, ensuring consistent brand delivery across concurrent concepts.
Freelance Brand & Visual Designer
January 1, 2023 - PresentDelivered end-to-end brand identity systems (logo, typography, color, brand guidelines) for international clients in beauty, lifestyle, and hospitality, including Mastt, Enjoy Native, and Habana Kids. Adapted Stan Home’s international brand guidelines for the Spanish market, designing social media content, paid media, and offline event materials. Designed multi-channel campaign assets spanning social, paid media, and web for 4+ active clients simultaneously, ensuring consistency across concurrent concepts.
Visual Designer at Familia La Ancha
January 1, 2023 - January 1, 2025Led end-to-end visual identity and naming for 'Night Brunch' and 'Oyster Bar' at Club Financiero Génova, supporting brand expansion from a single concept to multi-platform presence. Designed the complete packaging system and food truck visuals for Armando Escalópe's delivery and events — including bags, boxes, and branded materials; the food truck appeared at flagship events such as Christmas Starline, Coca-Cola Music Experience, and Noche del Botánico.
Senior Brand & Visual Designer at Remote / Freelance
January 1, 2023 - PresentDelivered end-to-end brand identity systems (logo, typography, color, brand guidelines) for clients including Mastt, Enjoy Native, and Habana Kids; modernized their market positioning. Adapted international brand guidelines for the Spanish market, designing social media content, paid media, and offline event materials. Created multi-channel campaign assets spanning social media, paid media, and web for 4+ active clients simultaneously. Produced digital and print assets across social media, paid media, menus, and event materials, maintaining brand consistency across concepts.
Content Creator & Social Media Designer at Scotta 1985
January 1, 2022 - January 1, 2023Directed social media visual identity across Instagram and digital channels, maintaining a consistent brand aesthetic and voice. Coordinated and produced “Vivir con ello,” an omni-platform breast cancer awareness campaign in collaboration with Ángela Cycling, achieving engagement across multiple platforms. Managed end-to-end production of shoots and video content aligned with brand guidelines.
Brand & Graphic Designer at Clínicas Dorsia
January 1, 2019 - January 1, 2022Built and standardized the visual identity system for Clínicas Dorsia Madrid, creating reusable design guidelines and templates. Produced 100+ high-impact visual assets per month across social media and paid media; maintained 100% brand consistency at scale. Led campaigns for the Spanish market, and designed offline media assets (magazines, buses, bus shelters, billboards) while localizing digital content and paid media for clinics. Contributed to global campaigns with presence across television and national print media.
Editorial Designer at Condé Nast — Vanity Fair Spain
January 1, 2018 - January 1, 2018Designed editorial layouts for the Spanish edition of Vanity Fair, working to Condé Nast’s international visual standards under tight publication deadlines.
Creative Designer — Advertising at Grupo Prisa
January 1, 2018 - January 1, 2019Developed bespoke advertising creative for major Spanish media properties, working as an internal agency between Prisa’s portfolio and brand advertisers across print, digital, and audio formats.
Editorial Designer at Condé Nast - Vanity Fair Spain
January 1, 2018 - December 31, 2018Designed editorial layouts for the Spanish edition of Vanity Fair, aligning with Condé Nast's international visual standards under tight publication deadlines.
Creative Designer at Grupo Pris a
January 1, 2018 - January 1, 2019Developed bespoke advertising creative for major Spanish media properties, functioning as an internal agency between Pris a's portfolio and brand advertisers across print, digital, and audio formats.
Editorial & Publication Designer at Grupo Planeta
January 1, 2017 - January 1, 2018Designed layouts for magazines and books across Planeta's portfolio, managing multiple publications simultaneously with consistent typography and print-readiness.
Education
Digital Design Degree at Universidad Internacional de La Rioja
January 1, 2019 - July 2, 2026UX/UI Design Course at CEI Remote
January 1, 2024 - January 1, 2025Graphic and Web Design Course at Aula Creativa
January 1, 2017 - January 1, 2018Integral Design and Image Management Degree at Universidad Rey Juan Carlos
January 1, 2012 - January 1, 2016Digital Design degree at Universidad Internacional de La Rioja (UNIR) - Remote
January 1, 2019 - August 24, 2026UX/UI Design Course at CEI - Remote
January 1, 2024 - January 1, 2025Social Media Content Strategy Course at LBA - Remote
January 1, 2022 - August 24, 2026Graphic and Web Design Course at Aula Creativa - Madrid
January 1, 2017 - January 1, 2018Integral Design and Image Management degree at Universidad Rey Juan Carlos - Remote
January 1, 2012 - January 1, 2016Digital Design degree at Universidad Internacional de La Rioja
January 1, 2019 - August 24, 2026UX/UI Design Course at CEI
January 1, 2024 - January 1, 2025Social Media Content Strategy Course at LABA SA D
January 1, 2022 - August 24, 2026Graphic and Web Design Course at Aula Crea(t)iva
January 1, 2017 - January 1, 2018Integral Design and Image Management degree at Universidad Rey Juan Carlos
January 1, 2012 - January 1, 2016Qualifications
Digital Design Degree
January 1, 2019 - August 24, 2026UX/UI Design Course
January 1, 2024 - January 1, 2025Social Media Content Strategy Course
January 1, 2022 - August 24, 2026Graphic and Web Design Course
January 1, 2017 - January 1, 2018Integral Design and Image Management degree
January 1, 2012 - January 1, 2016Industry Experience
Media & Entertainment, Consumer Goods, Retail, Education, Professional Services, Travel & Hospitality, Healthcare, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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