Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Fluent
French
Beginner
Work Experience
E-commerce Performance Marketing Specialist at Digitart Paris
December 1, 2023 - PresentSupported annual media planning process and tracked consumer behavior. Implemented cost-effective SEO strategies, resulting in a 20% increase in organic traffic while reducing marketing expenses by 15%. Streamlined content creation and optimization workflows, improving team productivity by 30% and accelerating campaign delivery timelines.
UX Writer and Media Buyer at Crypto.com
February 1, 2023 - November 1, 2023Managed a successful Google Ads campaign, achieving a 30% increase in CTR and a 25% conversion rate growth, resulting in a direct boost to sales figures. Led a dynamic Facebook advertising initiative, targeting new and expectant parents, which expanded social media engagement by 60% and contributed to a 40% rise in lead generation.
E-commerce Performance Marketing Specialist
June 1, 2011 - June 1, 2014Worked as an E-commerce Performance Marketing Specialist in Reims, France, focusing on performance marketing campaigns to drive online sales and brand growth.
Education
Bachelor of Science in Product and Brand Management at University of Surrey
December 1, 2021 - February 1, 2023Master of Science in Bitcoin and Cryptocurrency Technology at Massachusetts Institute of Technology
January 1, 2022 - July 1, 2023Qualifications
Industry Experience
Software & Internet, Media & Entertainment, Professional Services, Retail, Education
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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