Marketing Strategy & Business Innovation | Entrepreneurial Mindset, Creative Branding

Maria Serafina Pinto

Marketing Strategy & Business Innovation | Entrepreneurial Mindset, Creative Branding

Available to hire

Marketing Strategy & Business Innovation | Entrepreneurial Mindset, Creative Branding

Experience Level

Language

Portuguese
Fluent
English
Fluent
Spanish; Castilian
Fluent

Work Experience

Horse Rider at Casa Relvas - Herdade de São Miguel
July 1, 2025 - October 8, 2025
Responsible for training, care, and competition preparation of horses for international events, including participation with the Portuguese national team.
Co-Founder at Ecoluz - Renewable Energy Community
January 1, 2024 - Present
Launched initiative to make Reguengos de Monsaraz the first Portuguese city with 100% energy autonomy. Secured engagement from major stakeholders, including Carmim and Sharish.
Consultant at Portugal 2030 Project
January 1, 2024 - Present
Developed strategies to align with EU sustainability goals. Spearheaded funding proposal currently under EU evaluation.
Estate Management Assistant at Herdade da Falcoeira
July 1, 2025 - October 8, 2025
Managed vineyards (44 ha), olive groves (14 ha), and cattle production (~250 cows). Introduced IT systems that streamlined operations and improved efficiency.
Horse Rider at Sharmini & Neil Ratnasingham
October 1, 2023 - October 8, 2025
Competed at national level; trained horses for international competition.
Business Development at Dherdade (PALAVRAS Brand)
January 1, 2021 - Present
Designed branding, labels, and marketing strategy for honey, olive oil, and wine products. Expanded market visibility through creative marketing and quality assurance.
Sales & Branding Representative at Fabulous Progress - Butet, CWD and Horse Pilot
December 1, 2021 - October 8, 2025
Created company's brand identity and logo. Boosted sales via events, training sessions, and direct-to-consumer strategy.
Riding Experience Participant at Worldwide International Riding Experience
December 1, 2022 - October 8, 2025
Worked with international riders and trainers, gaining cross-cultural professional experience.
Horse Rider at Casa Relvas - Herdade de São Miguel
July 1, 2025 - October 8, 2025
Responsible for training, care, and competition preparation of horses for international events, including participation with the Portuguese national team.
Co-Founder at Ecoluz - Renewable Energy Community
January 1, 2024 - Present
Launched initiative to make Reguengos de Monsaraz the first Portuguese city with 100% energy autonomy. Secured engagement from major stakeholders, including Carmim and Sharish.
Consultant at Portugal 2030 Project
January 1, 2024 - Present
Developed strategies to align with EU sustainability goals. Spearheaded funding proposal currently under EU evaluation.
Estate Management Assistant at Herdade da Falcoeira
July 1, 2025 - October 8, 2025
Managed vineyards (44 ha), olive groves (14 ha), and cattle production (~250 cows). Introduced IT systems that streamlined operations and improved efficiency.
Horse Rider at Sharmini & Neil Ratnasingham
October 1, 2023 - October 8, 2025
Competed at national level; trained horses for international competition.
Business Development at Dherdade (PALAVRAS Brand)
January 1, 2021 - Present
Designed branding, labels, and marketing strategy for honey, olive oil, and wine products. Expanded market visibility through creative marketing and quality assurance.
Sales & Branding Representative at Fabulous Progress - Butet, CWD and Horse Pilot
December 31, 2021 - October 8, 2025
Created company's brand identity and logo. Boosted sales via events, training sessions, and direct-to-consumer strategy.
International Riding Experience at Wales, Germany and US
December 1, 2022 - October 8, 2025
Worked with international riders and trainers, gaining cross-cultural professional experience.

Education

Bachelor's Degree in Tourism Management at ESHT School of Hospitality and Tourism
October 1, 2018 - March 1, 2022
Executive Master Marketing at PBS - Porto Business School
September 1, 2025 - October 8, 2025
Bachelor's Degree in Tourism Management at ESHT - School of Hospitality and Tourism
October 1, 2018 - March 1, 2022
EM Marketing at Porto Business School
September 1, 2025 - October 8, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Travel & Hospitality, Energy & Utilities, Professional Services, Real Estate & Construction, Agriculture & Mining, Manufacturing