María Vásquez Gutiérrez

Available to hire

I am a creative and strategic professional with experience in design, marketing, brand development, and commercial expansion within the fashion industry.

About

I am a creative and strategic professional with experience in design, marketing, brand development, and commercial expansion within the fashion industry. I have led campaigns, collection launches, visual communication, and brand positioning in international markets, combining creative vision with a commercial mindset. My passion for fashion drives me to stay ahead of trends and continuously develop innovative strategies that resonate with diverse audiences.

  • 7 years' experience
  • Joined January 2026

Industry experience

  • Retail
  • Media & Entertainment
  • Manufacturing
  • Consumer Goods

Work experience· 7 roles

Head of Marketing & Design · PALMAEA SWIMWEARFeb 2023 – Present · 3 yrs 10 mos

Leading fashion and marketing initiatives, including collection development, campaign execution, and brand positioning in international markets.

Creative Director & International Sales · PALMAEA SWIMWEARFeb 2023 – Present · 3 yrs 10 mos

Leading the design and marketing departments, overseeing collection development, and expanding international sales.

Women's Apparel & Private Labels Buyer · FALABELLANov 2022 – Feb 2023 · 4 mos

Planning purchases and executing in-store commercial strategies while managing supplier negotiations for external brands and private labels.

Women’s Apparel & Private Labels Buyer · FALABELLANov 2022 – Feb 2023 · 4 mos
Business Manager · SUTEX – STEAMMay 2021 – Mar 2022 · 11 mos
Designer & International Sales · PALMAEA SWIMWEARSep 2018 – Dec 2020 · 2 yrs 4 mos
Editorial Production Assistant · REVISTA FUSCIA / SOHOJan 2018 – Jul 2018 · 7 mos

Education· 8

Bachelor’s in Fashion Design & Management · Universidad Jorge Tadeo Lozano2014 – 2018
THE MARKETING PLAN · IE / Coursera2025
Bachelor’s in Fashion Design & Management · Universidad Jorge Tadeo Lozano2014 – 2018
Course: “THE MARKETING PLAN” · IE / Coursera2030 – 2025

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