Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I’m Maricarmen van Hoorn, a photographer, marketer, and visual content creator based in the Netherlands. I help entrepreneurs, lifestyle brands, and growing teams turn ideas into beautiful, intentional visual stories through photography, video, and content campaigns made for social platforms. My work blends creative direction with practical marketing execution: from concepting and moodboards to planning shoots, delivering polished edits, and supporting the rollout with brand-consistent assets. I also enjoy developing integrated marketing strategies and creative content plans, so clients don’t just get visuals, they get a clear direction that connects with their audience.…I’m Maricarmen van Hoorn, a photographer, marketer, and visual content creator based in the Netherlands. I help entrepreneurs, lifestyle brands, and growing teams turn ideas into beautiful, intentional visual stories through photography, video, and content campaigns made for social platforms. My work blends creative direction with practical marketing execution: from concepting and moodboards to planning shoots, delivering polished edits, and supporting the rollout with brand-consistent assets. I also enjoy developing integrated marketing strategies and creative content plans, so clients don’t just get visuals, they get a clear direction that connects with their audience.

Maricarmen van Hoorn

Photographer, Videographer, Digital Marketer, +2





I’m Maricarmen van Hoorn, a photographer, marketer, and visual content creator based in the Netherlands. I help entrepreneurs, lifestyle brands, and growing teams turn ideas into beautiful, intentional visual stories through photography, video, and content campaigns made for social platforms. My work blends creative direction with practical marketing execution: from concepting and moodboards to planning shoots, delivering polished edits, and supporting the rollout with brand-consistent assets. I also enjoy developing integrated marketing strategies and creative content plans, so clients don’t just get visuals, they get a clear direction that connects with their audience.…I’m Maricarmen van Hoorn, a photographer, marketer, and visual content creator based in the Netherlands. I help entrepreneurs, lifestyle brands, and growing teams turn ideas into beautiful, intentional visual stories through photography, video, and content campaigns made for social platforms. My work blends creative direction with practical marketing execution: from concepting and moodboards to planning shoots, delivering polished edits, and supporting the rollout with brand-consistent assets. I also enjoy developing integrated marketing strategies and creative content plans, so clients don’t just get visuals, they get a clear direction that connects with their audience.

Available to hire

I’m Maricarmen van Hoorn, a photographer, marketer, and visual content creator based in the Netherlands. I help entrepreneurs, lifestyle brands, and growing teams turn ideas into beautiful, intentional visual stories through photography, video, and content campaigns made for social platforms.

My work blends creative direction with practical marketing execution: from concepting and moodboards to planning shoots, delivering polished edits, and supporting the rollout with brand-consistent assets. I also enjoy developing integrated marketing strategies and creative content plans, so clients don’t just get visuals, they get a clear direction that connects with their audience.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Fluent

Dutch

Advanced

Portuguese

Fluent

Work Experience

Founder & Project Manager at Girlies in Groningen

February 1, 2025 - December 1, 2025

Co-founded a platform for local and international women to connect, learn, and grow in the Northern Netherlands. Developed a community platform while overseeing branding, content creation, and event marketing. Managed end-to-end projects including workshop planning, venue scouting, and promotional campaigns.

Founder, Brand Creative & Photographer at Marie van Hoorn

March 1, 2023 - Present

Produce photography, video content, and branded visual assets for entrepreneurs, lifestyle brands, and social platforms. Develop visual concepts, moodboards, storylines, and content plans, then execute assets from shoot planning through final editing. Create social media content for Instagram, TikTok, and LinkedIn, including short-form video, photography, and campaign visuals. Manage client communication, creative briefs, timelines, and feedback rounds to deliver polished content on schedule. Support integrated marketing needs including content strategy, websites, and brand identities for international markets, delivering assets for both digital and print channels.

Marketing Manager at Prolyte

December 1, 2021 - Present

Lead multi-market marketing activities across European regions, coordinating campaigns, product launches, events, and promotional initiatives with international stakeholders. Manage end-to-end campaign execution across digital, print, social media, and events while ensuring brand consistency. Produce marketing visuals including photography and video shoots when needed, and develop campaign assets for European markets. Coordinate marketing activations, events, and partner collaborations across international markets.

Marketing Coordinator at Novelteak

August 1, 2020 - December 1, 2021

Led omni-channel content creation across social media, email, and web platforms, ensuring consistent brand voice. Coordinated product launch campaigns, influencer partnerships, and promotional events to strengthen market presence. Designed branded visuals and marketing content tailored for international audiences. Assisted with PR strategy, managed media communications, and maintained social media presence for multiple product lines.

Cabin Crew at Qatar Airways

April 1, 2016 - August 1, 2020

Delivered premium customer service to a high-end international clientele, including VIP passengers. Managed multilingual communication and crisis handling under pressure while maintaining top-tier service standards. Represented the brand professionally with cultural sensitivity, building interpersonal skills valued in B2C roles.

Marketing Specialist at Almacenes Siman

February 1, 2013 - April 1, 2016

Supported the rollout of marketing materials and promotional assets across multiple store locations and digital platforms. Collaborated with brand partners and internal departments to align marketing initiatives with commercial objectives. Assisted in campaign planning, reporting, and execution to ensure timely implementation across channels.