Ciao! My name is Marilu, I am an Italian designer and creative director. My work is at the intersection of physical and digital, mixing various types of visualisation tools (including graphic design, 3D modeling, photography and videography). My creative process follows the lean methodology, where an interdisciplinary brainstorm precedes a prototype and testing phase.
My client base includes:
- Henkel for which I developed a sustainable packaging concept development
- Amazon EU for which I directed videos and photo sets for consumer products
- Optimax Energy for which I designed an interface for energy trading
- smaller startups in the digital innovation space, developing for example chatbot in the healthcare sector.
At the same time I also marketed my own reusable packaging product for personal care product, covering the entire chain from just a concept sketch, all the way to commercialisation. This process included:
- Technical industrial production of the product with the highest sustainability standards
- Business development and sales activities finding business leads and presenting to high executives
- Developing the branding with a creative agency and directing the marketing with social media campaigns
Find all my eperiences also on LinkedIn: Website not available. Sign in: https://www.twine.net/signup
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