Fenix Medical Center | Bilingual Website & CRM Booking Journey

Mario Sergio Morera Escobar
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![Fenix Medical Center website page design](https://www.twine.net/signin

Project overview

A bilingual digital experience for a medical center bringing primary care, longevity and recovery services together.

My contribution

I led research, positioning, website structure and implementation, with GoHighLevel booking connected to the customer relationship management system. The site was designed for English- and Spanish-speaking visitors and organized around clear service information and a guided appointment journey.

Scope and approach

  • Built a 40-page website in English and Spanish.
  • Connected a three-step booking flow to the CRM calendar.
  • Structured educational content around reviewed, evidence-conscious language.
  • Kept health information out of free-text forms and advertising workflows.

Live project: https://www.twine.net/signin

This case documents the website and digital journey. It does not make clinical claims or report unverified campaign outcomes.